John P. Honiotes, a lifelong auto industry exec who formulated the first Internet training programs for dealerships and was instrumental in creating the first Web-based customer relations management (CRM) system, passed away on May 3 in Newport Beach, Calif., at the age of 63.

Honiotes introduced dealerships to the idea of Internet car sales. In fact, the Internet department model he developed continues as the norm in dealerships across the country today. 

“John was a true automotive Internet pioneer and helped shape the careers of an entire generation of automotive leaders,” said Dale Pollak, founder of vAuto, in a release.

Automotive News named Honiotes as one of the 10 most innovative individuals in the industry for building one of the nation’s most technologically sophisticated dealerships.

His lifelong passion for people, cars, and technology led him to California where he joined the founding team at Autobytel Inc. as national sales director and played a significant role in helping the auto industry realize the potential of the Internet. Years later, he rejoined Autobytel (News - Alert) in 2002 as vice president of automotive operations.

Most recently, he served as vice president of sales for SpaBooker, the technology division of SpaFinder, Inc., and as an automotive consultant. Continuing his lifelong passion for cars and people, he founded the Honiotes Car Shows, which remain popular events in Southern California.

“Without question, John introduced me to more people and automotive technology, that have been instrumental to my success, than anyone in the industry,” said Bill Krouse, marketing director of Polar Chevrolet Mazda in Minnesota and president of Krouse Consulting. “He always put the needs of others ahead of his own.