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October 17, 2011

800response Unveils Unique Speech-Detection Application, CallFinderTM

By Deepika Mala, TMCnet Contributor

800response, the premier provider of vanity 800 numbers and web-based call tracking, introduced CallFinderTM, a unique speech-detection application that scans and analyzes call recordings for key phrases in real-time.

“CallFinder is a powerful upgrade to the typical Call Recording service available to businesses. We developed CallFinder as a result of our understanding that listening to calls, while important, is extremely time consuming, leaving many businesses to settle for reviewing just a sample of their recorded calls,” says Laura Noonan, vice president of marketing and corporate communications of 800response.

Taking call recording to a new level, this dynamic technology allows businesses to efficiently and quickly pinpoint priority calls such as pricing concerns, customer complaints, script compliance, and other business intelligence.

In a release, Lupe Ramirez of North-West College, said, “CallFinder has helped make my job easier in identifying our priority calls. It automatically identifies the calls that are applicable to the key phrases that I built into our searches, so I only have to listen to those calls that are relevant, rather than listen to all of our calls each day to find the important ones.”

CallFinder scans the content of every conversation in real-time and identifies which calls contain the phrases the business has identified as important.

800response’s technology and custom audio player, tags the recordings with the key spoken phrases at the point they occur in the conversation.

The technology running CallFinder quickly identifies the calls of interest, and provides real-time results so the user can access the conversations of greatest importance, while weeding out the calls that are not relevant to the search, saving business resources.

“Since we’ve been using CallFinder, I spend less time listening to calls. I have cut my daily listening time in half, which gives me more time to focus on my other responsibilities,” Ramirez added.

 In technology related news, Marketo (News - Alert), a provider of Revenue Performance Management solutions, has unveiled Spark by Marketo, a new solution to spark growth for small businesses.

Deepika Mala is a contributing editor for TMCnet. To read more of her articles, please visit her columnist page.

Edited by Rich Steeves

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