Enough with the Fluff:
Why You Should Be A Cloud Purist

Tuesday June 26, 2012 1:00pm ET/ 10:00am PT

So you've heard about the cloud, but why should you care? Join the cloud purist himself—Esteban Kolsky, Principal and Founder of ThinkJar—to learn all about the benefits of the cloud. This webcast will be based on Kolsky's 4 part white paper series written exclusively for SugarCRM. Learn why Kolsky believes in deploying true cloud architectures throughout the world to experience the many benefits of the model: lower cost, elastic flexibility, faster operations. Cloud-adverse due to arguments you've heard about of security, integration, and scalability? Let Kolsky change your mind and demonstrate why these three characteristics are some of the best arguments in favor of cloud deployment. This webcast will make you a cloud purist, pure and simple.

What attendees will learn:
  • The benefits of cloud deployment
  • How to become a cloud purist
  • How the cloud can help your business

Who should attend:
  • Anyone interested in a cloud based deployment option
  • CRM Beginners and Experts alike

Register Today




Esteban Kolsky
Principal and Founder, ThinkJar

Esteban Kolsky is the Principal and Founder of ThinkJar, an advisory and research think-tank focused on Customer Strategies. He has over 22 years of experience in customer service and CRM consulting, research, and advisory services. Most recently he spent eight years at Gartner, focused on Customer Service and CRM research. While there he coined the terms for EFM (enterprise feedback management) and CIH (customer interaction hub). In addition, he researched and wrote on the social networking topics that led to today's revolution and assisted Fortune 500 and Global 2,000 organizations in all aspects of their CRM deployments. Mr. Kolsky is currently advising vendors and organization how to extend customer interactions from the CRM niche to the entire organization in their efforts to become Social Businesses. He attended California Polytechnic University at Pomona, where he graduated with a degree in Business Administration and minors in Computer Information Systems, Telecommunications, and Economics.

Chris Bucholtz
Editor-in-Chief, CRM Outsiders, SugarCRM

With 17 years as a technology and business under his belt, Chris took over the role of editor in chief of the CRM Outsiders blog in 2011. He first focused on customer relationship management as the editor of InsideCRM, then moved to Forecasting Clouds in 2009 to continue honing his views on how the discipline of CRM can impact the entire business.

Before developing into a CRM influencer, Chris covered a variety of technology-related topics. He was the editor of Semiconductor Manufacturing Magazine, senior editor of technology for VAR Business, senior editor at HP World and intelligence and software editor for Telephony. After a six-year stint in the U.S. Navy, his start in journalism came as a rock columnist for BAM Magazine.. In addition to his business and technology writing, Bucholtz has written three books on World War II aviation. An avid scale modeler, Chris and his wife live in Alameda, California.


Stefania Viscusi
Editor TMCnet

Stefania Viscusi is an established writer and avid reader. She is a 2005 graduate of Albertus Magnus College, Magna Cum Laude. She currently holds a Bachelor’s degree in English and a Bachelor's degree in Communications. Stefania has had four of her poems published by “Breakwater” (an Albertus-run literary magazine) and completed a successful internship with the Connecticut Trust for Historic Preservation as a Public Relations Specialist.