Enhancing User Value Through Advanced Communications Services

Tuesday May 21, 2013
11:00AM ET/ 8:00AM PT

Today’s consumer and business users juggle a large arsenal of communications and collaboration tools, including telephony, messaging, presence, video, social and more on multiple end points. Ubiquitous communications and collaboration tools allows users to be more productive and communicate more effectively, but the experience may quickly become overwhelming as users struggle to manage across devices and communication modes.

A converged, unified communications (UC) solution enables multi-modal communication on multiple end points and can greatly enhance user value. Users can conveniently find a contact and select their preferred of communication, as well as easily switch from one mode to another. Indexing and search capabilities help to organize information to further enhance user productivity and efficiency. For businesses, a service provider-delivered solution can alleviate the cost and hassle of deploying and managing multiple, siloed communications and collaboration applications on their premises.

Increased competition from both traditional and emerging market participants and the shift from voice to rich text-based communications are creating price pressures and causing customer churn. Communications service providers (CSPs) must work from their position of strength, especially with increasing adoption of cloud based services in enterprises small and large, to harness the power of unified communication and collaboration solutions to deliver greater value to their users.

To sustain growth and stay relevant in the evolving communications landscape CSPs must quickly and cost-effectively bring to market innovative communication and collaboration services that build on their core network assets and provide mission-critical capabilities. An advanced UC platform from a leading vendor can help CSPs improve brand loyalty, reduce churn, increase monetization opportunities, and expand their addressable market.

Oracle’s Top Ranked communication and collaboration solution based on Oracle Communication Unified Communications Suite simplifies the communication experience. It enables CSPs to deliver exception customer experience on multiple screens to a global community.

What Attendees will learn:

  • Understand market trends and user demand for converged communications and collaboration tools
  • Find out how to accelerate time to value with a full-featured out-of-the-box portfolio
  • Deliver communication cloud services to reduce risk and decrease cost of ownership
  • Extend a standards-based portfolio to deliver innovative and differentiated product offerings
Who should attend:
  • Head of Cloud Services
  • Head of Business Communications
  • Head of Messaging Services
  • VP/Dir Data and Messaging Product Management/ Marketing
  • VP Cloud Services

Register Today



Melanie Turek,
Vice President, Unified Communications & Collaboration at
Frost & Sullivan

Melanie Turek is Vice President, Research at Frost & Sullivan. She is a renowned expert in unified communications, collaboration, social networking and content-management technologies in the enterprise. For 18 years, Ms. Turek has worked closely with hundreds of vendors and senior IT executives across a range of industries to track and capture the changes and growth in the fast-moving unified communications market. She also has in-depth experience with business-process engineering, project management, compliance, and productivity & performance enhancement, as well as a wide range of software technologies including messaging, ERP, CRM and contact center applications.

Ms. Turek writes often on the business value and cultural challenges surrounding real-time communications, collaboration and Voice over IP, and she speaks frequently at leading customer and industry events.Prior to working at Frost & Sullivan, Ms. Turek was a Senior Vice-President and Partner at Nemertes Research. She also spent 10 years in various senior editorial roles at Information Week magazine. Ms. Turek graduated cum laude with BA in Anthropology from Harvard College. She currently works from her home office in Steamboat Springs, Colorado.

Mayank Choudhary,
Director, Product Marketing at Oracle Inc.

Mayank Choudhary is Director of Product Marketing at Oracle. He is responsible for establishing and executing marketing strategy for Oracle’s Unified Communications Suite and the cloud solution. With more than 20 years of experience in the software industry much of it within the communications and collaboration segment, Mr. Choudhary is well versed in the business aspects of service providers and has driven adoption of communications and collaboration solutions at diverse and large operators worldwide.

Prior to joining Oracle, Mr. Choudhary held various positions encompassing all aspects of software development with emphasis on portfolio strategy and bringing new products to changing markets at various large companies.

Mr. Choudhary holds a Master of Science in Computer Science from Ohio State University, a Bachelor of Science from University of Iowa and a Bachelor of Science in Mathematics from University of Delhi.

Erik K. Linask,
Group Editorial Director at TMCnet

Erik oversees the daily operation of TMCnet, which delivers news, information, videos, white papers, podcasts, and more to three million visitors each month.  He is also a contributor to TMCnet as well as TMC’s IP Communications publications.  Prior to joining the TMC team, several years ago, he was Managing Editor at Global Custodian, a global securities services publication, where he also managed the magazine’s survey research. Erik began his professional career at management consulting firm Leadership Research Institute.

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