Comparing Apples to Oranges: Disruptive Pricing Strategies For Service Providers

Tuesday, October 25, 2016
2:00pm ET/ 11:00am PT

How do you differentiate yourself from your competition? If your answer to this question does not include pricing, you might want to re-think your strategy. One of the most effective tools that a service provider can use to stand out is a unique pricing model tailored to their target market. In a sea of similarly packaged and priced products, a disruptive pricing model can be the difference between keeping up with the competition and jumping ahead of the pack.

This webinar will help you stay away from common pricing mistakes and form a unique pricing strategy to set you apart from your competition.

What attendees will learn:

  • The current state of the service provider market
  • Common/Current pricing strategies in the service provider space
  • Common pricing mistakes
  • How to differentiate with a disruptive pricing model
  • What type of pricing model is right for your business
  • How the vendors you work with can affect your pricing model

Who should attend:

  • Telephony/Voice providers looking for better ways to stand out from the competition
  • Owners, Sale Managers and Directors who want to see better margins on their Telephony/Voice services
  • Service Providers (ITSP's, MSO's, MSP's, WISP's, Fiber providers) adding VoIP to their current offerings

Sponsors:


 
 

Presenter:


Ken Adams
Director of Solutions Marketing, NetSapiens

Ken Adams is an accomplished, result-driven professional with more than 18 years of demonstrated success developing and executing operational strategies to promote organizational growth and utilization of emerging technologies. He brings his expertise in account management, sales engineering, product development support, and project management with a proven ability to interface with customers to ensure product solutions meet customer requirements. Adams is a results-oriented professional who has been recognized for taking on major initiatives, adapting to rapidly changing environments, and resolving mission critical issues to ensure bottom line


Moderator:

Maurice Nagle,
Editor, TMCnet

Growing up a gamer, the love of tech started for Maurice at a young age. This passion evolved over time and today includes interest in the IoT, UC, digital services and network transformation. With TMC, Maurice stays at the tip of the innovation spear by reporting on cutting edge solutions extending from the data center to the end user. Maurice is a graduate from the University of Connecticut with a degree in Political Science and Communications. He previously interned and worked for ESPN Radio where he wrote on-air material, produced programming and covered the Miami area teams (Dolphins, Heat, Marlins, Panthers). Maurice has been published on cbssports.com and Bleacher Report.