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New Distribution Partnerships Indicate Growing Demand for VoIP Gateways

VoIP Gateways Article

New Distribution Partnerships Indicate Growing Demand for VoIP Gateways

 
March 29, 2017

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  By Steve Anderson, Contributing Writer

The idea of using a voice over Internet protocol (VoIP) gateway in everyday operations is gaining in popularity these days, so much so that those who make such systems are increasingly making moves within the field geared toward bringing more business into various hands. Grandstream and Bircom recently set up a new partnership that would hopefully move some VoIP gateway business into their collective hands.


Under the terms of the partnership, focused on distribution, Grandstream's line of session initiation protocol (SIP) unified communications (UC) systems, including VoIP gateways, would be available for purchase under Bircom's umbrella. Given that Bircom is one of Turkey's leading communications solution dealers, this was a move that would give both companies a lot of extra authority in the field.

Grandstream offers a wide array of options in the VoIP gateway space, including a slate of analog gateways that allow companies to build standard phone systems into VoIP networks, helping companies better manage the costs of communications. Grandstream's GXW Series, for example, is geared to work with not only current softswitches and SIP-based environments, but also with the major Internet protocol private branch exchange (IP PBX (News - Alert)) systems on hand today.

The duo of Bircom and Grandstream isn't the only such operation in this field; not so long ago, beroNet and USA VoIP got together as part of a larger partnership to bring VoIP gateway technology to North and South America, announcing the partnership at ITEXPO (News - Alert). While the notion of companies getting together in distribution partnerships isn't exactly new—just ask the various firms involved in master agent arrangements out there—using this kind of arrangement as a means to forward the cause of VoIP gateways is comparatively a more recent development.

It proves, quite thoroughly, that there's a clear demand for such systems, and a growing popularity on businesses' parts to bring this technology into use. For instance, beroNet products were actually routinely requested by USA VoIP customers, so getting together with beroNet was a smart idea. It's not immediately clear if Bircom and Grandstream saw a similar development, but even if that didn't happen, it didn't need to. Companies want these systems more and more, so businesses—as businesses do—set up means to get these products out.

When companies and people want products, smart businesses look to provide. The move between Bircom and Grandstream is just an expression of that, much as it was between beroNet and USA VoIP


Edited by Alicia Young
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