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The real estate market is nothing if not dynamic. Agents that work within the industry are at the mercy of the market in terms of the number of houses or other properties available to sell. Individual closing rate is something they actually have more control over to impact their individual success. As a broker, you want your agents to have access to all the tools they need to close the deal, but how do you manage that with limited space?
Consider a new condo project that has just been awarded to your brokerage. You have been receiving numerous phone calls on this project and while you have adequate phone lines for inbound calls, you don’t have enough desk space for agents to take those calls. You know how important the interaction is for the agent and they need to be connected with that prospective buyer.
One solution is that of the virtual contact center. It is not unusual for real estate agents to work from home or while mobile and they need to be able to accept phone calls from prospective buyers. With a virtual contact center in place, the agent can receive the call no matter where they are. By providing this immediate interaction opportunity, the agent is put one step closer to closing the deal.
The virtual contact center can be set up in a variety of ways to accommodate your needs. Whether you need to have separate numbers for each project or extensions that allow callers to select whether they are just looking for information or wish to speak directly to an agent, the virtual contact center can be customized and changed as needed.
The virtual contact center can also be designed to allow for individual voicemail boxes to be accessed by agents on the road and customers to leave messages for specific agents. The system can handle several hundred extensions off the main line to accommodate agents in the field or working out of virtual offices.
In the real estate market, money is not made by sitting at a desk and agents need to be able to be mobile to accommodate the demands of their clientele. At the same time, they need to be accessible to new clients. A virtual contact center can be designed to cater to the specific needs and intricacies of the real estate industry to promote better communication between the client and the agent and better sales overall.
For more, be sure to check out the Virtual Contact Center channel on TMCnet.
Susan J. Campbell is a contributing editor for TMC (News - Alert) and has also written for eastbiz.com. To see more of her articles, please visit Susan J. Campbell’s columnist page.
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