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VanillaSoft is a provider of queue-based lead management and appointment setting software for call centers and inside sales teams. The company also provides CRM solutions. These products enable thousands of teams to do more than just store their data and report on it like traditional CRM. It is for these innovative reasons that VanillaSoft was recognized by TMC (News - Alert) with the 2016 Communications Solutions Product of the Year Award.

TMC CEO Rich Tehrani congratulated VanillaSoft and provided insight into why they were chosen for the award by stating, “Congratulations to VanillaSoft for being honored with a Communications Solutions Product of the Year Award.” He continued on to say, “VanillaSoft is truly an innovative product and is amongst the best solutions brought to market in the past 12 months that facilitates business-transforming voice, data and video communications. I look forward to continued excellence from VanillaSoft in 2017 and beyond.”

VanillaSoft was excited to receive this award, with President and CEO David Hood saying, “We are honored to receive this recognition. The VanillaSoft solution continues to improve communications and sales processes for clients across the globe. Everyone at VanillaSoft has worked tirelessly to provide a complete communications solution for outbound call centers and inside sales teams. VanillaSoft provides organizations with a sophisticated solution that can manage complex sales processes without burdening representatives with a lot of manual intervention and decision making. They can focus on what they do best – managing customer calls.”

Based on the description provided by Hood, it sounds like VanillaSoft is dedicated to improving communications and sales processes around the world. By enabling clients to have a better experience with their communications solution, the company is relieving the burden that often falls on their clients. VanillaSoft lets clients focus on managing customer calls, which is ultimately rewarding for everyone.