Cloud-based customer relationship management (CRM) provider Salesboom.com has unveiled a new Social CRM platform designed to change the way companies interact and perceive their relationships with customers, partners and employees.
Business professionals are gaining greater access to their company’s social data, but most of them are not quite sure what to do with it. Implementing social CRM processes can help you organize, analyze and act upon social data to achieve revenue-generating benefits, according to this TMCnet piece.
A Social CRM, or contact management system, can function as your business command center supplementing contact, company and industry information with social data including profiles and comments, the report said.
Thanks to the new Social CRM platform from Salesboom.com, employees can collaborate, share and manage customer data across the enterprise, instantly.
The new Social Enterprise platform leverages social technologies and comes with innovative features such as CRM Engage that enables enterprises to deliver excellent customer experience and interact with everyone that touches their brand in ways not possible before. CRM Engage is a Facebook (News - Alert)-style communications platform that is integrated across the marketing, sales and support channels.
The new Social CRM platform also includes new tools such as Customer Social profiles, customer social networks, employee social networks, service engage, social polls, an integrated online chat system and more. Users can also collaborate through sharing status updates, files, bookmarks and links with people and groups.
“Salesboom.com has just transformed itself from a 10-year old Cloud CRM vendor, to the most flexible Social Enterprise cloud solution there is,” said Rami Hamodah, president and co-founder of Salesboom.com.Salesboom.com specializes in providing On Demand CRM Software-as-a-Service (SaaS (News - Alert)) solutions to help SMBs and large businesses alike improve sales, marketing, customer service, inventory and document management and human resource processes.
Salesboom.com Engage is available for early preview to select customers. Official release is expected in early March 2013.
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Edited by Brooke Neuman