Predictive Dialer Featured Article

Target Voters with OPC Marketing's Political Dialer

Target voters and expand the reach of your campaign without having to travel door-to-door in an effort to spread your message? With OPC Marketing’s Political-Voter Contacting Services, those on the campaign trail can broadcast telephone messages to millions of voters instantly to Get Out the Vote! 

In these last few weeks of one of the Nation’s most critical elections ever, Political-Voter Contacting Services from OPC Marketing offer easy solutions for getting hundreds, thousands, even millions of calls out to voters almost instantly. As innovators in modern call center technology, OPC Marketing does all the work for you. With Political-Voter Contacting Services, powered by SpitFire solutions, you will no longer waste time calling voting districts that do not vote; now you can concentrate on the voters who actually vote.

OPC Marketing’s time-tested professional Voice Broadcast Services will benefit political consultants, campaign managers, even individual candidates. They will also save the time and expense required in setting up their own equipment. OPC Marketing can broadcast messages within minutes, and can also give voters the chance to connect to you and your platform’s message directly.
Political-Voter Contacting Services can be used for federal, state or local elections, campaigns, surveys and polling, fundraising, direct mail support, last minute “get out the vote” campaigns, notifications and announcements, and public relations.
With Voice Broadcasting technology, you have the ability to deliver a few hundred to millions of targeted messages to select voters and fundraising prospects, as well as take polls, instantly. In addition, voters and respondents are able to respond with just the push of a button.
A campaign can be created so that if an answering machine answers, one particular message is delivered (or the call is disconnected, if desired). If a live person answers, a different message is delivered, allowing them to respond to a survey, make a pledge, or acknowledge receipt of an important announcement, all with the push of a button. In addition, with Direct Connection you can even connect to one of your live campaign workers instantly.
OPC Marketing’s optional “Do Not Call” service can automatically screen a call list for you.
You can also manage your campaigns online, predetermine the number of successful deliveries, and manage start/stop/changes easily. With Political-Voter Contacting Services, you can add or change campaigns and begin delivery in minutes.
Telemarketing scriptwriting requires a far different approach than traditional scriptwriting, and OPC Marketing offers exceptional, experienced scripting and voice recording services. Campaign creation is an important aspect of the total package OPC Marketing offers its customers. OPC has successfully created winners in past elections.
A creative, timely message is crucial for any campaign. OPC Marketing provides the professional writing and studio facilities needed to make successful campaigns and convert those votes whom maybe on the fence. With only 2 weeks left before the next U.S. President is named, campaigners are doing everything they can to gain support and recognition. For them, every advantage helps and every single vote counts.
To learn more about OPC Marketing’s Political-Voter Contacting Services, and block off remaining time slots for your campaign please visit:, or call 800-859-5924.

Michelle Robart is a contributing editor for TMCnet. To read more of Michelle's articles, please visit her columnist page.

Edited by Michelle Robart
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What Are Related Definitions You Should Know?

Related definitions that you should know as you increase your understanding of predictive dialers include:

Dialer: generic term for any computer-driven device that places outbound calls and connects the answered calls to an agent or operator.

Agent: telephone professional to whom a predictive dialer sends the ready call.

Predictive Dialer: Predictive dialing was introduced for the purpose of increasing efficiency within calling centers. They are computer based system that automatically dial groups of telephone numbers, and then passes live calls to available agents. The SpitFire Enterprise dialer utilizes sophisticated algorithms to speed up and slow down the call rate based on, number of available agents, number of available lines, the campaign’s average call time and other statistical information.

Quick Connect: Quick Connect allows your agents to log in one-to-one with a phone line. This option is great for B2B purposes, especially when your agent needs to be on the phone line through the entire call.

Fixed Dialing: Fixed Dialing gives your call center manager the power to manually set the volume of calls. The software will then automatically dial a predetermined number of lines per agent. Fixed dialing is ideal for political campaigns, charity campaigns, and other situations drop call ratios are not a factor.

Auto dialer: makes thousands of calls screening for busy signals, no answers, fax machines while detecting answering machines/voicemail and delivers pre-recorded messages. SpitFireX Auto Dialer is a low cost solution for voice broadcasting.

How Do Predictive Dialers Work?

Predictive dialers use complex mathematical algorithms that calculate, in real time:

  1. the number of available agents
  2. the number of phone lines available
  3. the probability of reaching a human being at a specific number
  4. the time between calls required for optimum agent efficiency
  5. the length of typical agent/customer or
    debtor conversations
  6. the average length of time agents require to wrap up after a call

SpitFire Enterprise Predictive SEP is a fully blended call center solution that supports unlimited lines, agents, and campaigns. Its greatest strength is in its flexibility: multiple campaigns can be set up, viewed, and changed with the click of a button. With easy options for customization, data and dispositions can be catered to each campaign. In addition to our user-friendly interface, SEPhighlights full customer data and combines multiple campaigns on one screen. All the information your agents need is accessible at a glance, freeing their energy to focus on what matters: the calls.

Keep It Simple with SpitFire Fully Integrated Call Center Software

Our greatest priority is making your call center run smoothly, and we do that by developing software that is intuitive and easily integrated with your current systems. SEP works seamlessly with most CRM applications and long distance carriers, making it the simplest and most cost-effective solution for your call center.

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Benefits of Using a Predictive Dialer

  1. Manages the process of dialing tens of thousands of calls or tens of millions of calls in its lifetime.
  2. Detects the result of the call, as an example: no answer, busy, fax, bad number, answering machine without any presence of human expertise. Consequently saving time by only transferring calls which are voice connects to the agents locally or remotely.
  3. Using predictive dialer increases the productivity of the company by drastically increasing the time agents spend on the phone talking to actual customers or prospective clients.
  4. Predictive dialer users get the ability to organize and better manage the client information, no lost notes scribbled on pieces of paper. The database used by the dialer organizes the calling structure.
  5. The most significant task done by the predictive dialer is to predict, which means always making an effort to get a live call to the available agent with the shortest amount of wait time. This is achieved by self learning algorithms within the predictive dialer to increase or decrease the dial ratio per agent, logged into the system.
  6. Inbound call can be better dealt with by allowing the customers to wait on hold in an IVR system, or a way to leave a message they'd like a callback while the agent is busy talking with other customers.
  7. Most important benefit of a predictive dialer is it reduces expenses for your company over a period of time since you do not need to buy and deploy a complex and sometimes extremely expensive PBX system. Your company will experience return of investment (ROI) in a period of six to twelve months.
  8. A predictive dialing system can effortlessly fit into your companies existing infrastructure since it is software controlled.
  9. The call routing logic and the contact management is all included in one software package. Your call routing logic implemented as per your specifications. Since it is a software package it can easily be upgraded even if you are located remotely with the help of internet.
  10. Provides an added cost effective method of managing the client database by giving the user of the predictive system ability to rework your database on previous call results.

    1. only redial records which were busy, no answers and answering machines
    2. Delete records which are bad numbers, disconnected numbers or operator intercepts
  11. Do a real time look up against the do not call database saving the predictive dialer user from accidentally calling people who have enrolled in the do National not call registry. This saves the company from lawsuits and others risks conforming to all legal statutes and FCC complaints.
  12. Provides progressive dialing capabilities like call blending which means handling inbound and outbound call at the same time.
  13. Provides ability to integrate call recording devices and call monitoring interfaces which helps call center supervisors to train agents and users and improve their customer support skills.
  14. Easy to setup and learn the predictive dialer logic and software tools.

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