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Predictive Dialer Provider Receives New Round of Funding

TMCnews Featured Article


August 13, 2012

Predictive Dialer Provider Receives New Round of Funding

By Jamie Epstein, TMCnet Web Editor


InsideSales.com (News - Alert) is touted as being the first company to seamlessly integrate predictive dialer technology with a hosted CRM, which helps to significantly raise the bar on efficiency and productivity within both sales departments and outbound call centers alike. Its PowerDialer platform boasts Predictive 2.0 functionality and stands apart from other dialers, as it doesn’t  abandon calls; this technology can be leveraged by any business looking to reach a large amount of people right away.


Recently, Hummer Winblad (News - Alert) realized the strong potential  shown by the predictive dialer provider and awarded the company with $4 million in Series A Round funding, enabling the company to expand its big data analytics sales force automation (SFO) technology.

Mark Gorenberg, managing director of Hummer Winblad, revealed that before the funding was given to the business, it had already proven to be highly profitable and has striking similarities to Omniture (News - Alert), another company that has been financially supported by his firm.  

InsideSales caters to small and medium- sized companies and uses predictive analytics to allow agents and sales people to see detailed information immediately when an incoming call comes through, making it easier to help customers with an array of issues quicker and pain free in addition to much more easily cross selling and up selling these individuals on related products.

Showing significant growth in just the last few months alone, the predictive dialer provider has grown its employee base from 65 to 140 people, while its range of customers have also grown dramatically from 600 to 900 customers.

Headquartered in Utah, InsideSales has even dipped its foot into the enterprise market through adding customers including Dell (News - Alert) and ADP.

 In related predictive dialer news, just last week, SpitFire launched its completely revamped website that makes it easier for both current and prospective customers to find the information they are seeking.

It has also enhanced its dialer capabilities to now include the Quick Connect function, which enables agents to log in one-to-one with a phone line and is ideal for B2B purposes. Also, the Fixed Dialing capability assists call center managers in easily adjusting the preset volume of calls. The software can be utilized to call a selected number of lines per agent and is most advantageous in political and charity campaigns.

Some other functions include list prioritizing / stacking which assigns priorities to multiple lists in a campaign; recording slider which allows enterprises to record all conversations automatically from start-to-finish or they can even allow the agent to record a portion of the conversation at their discretion; masking phone numbers on agent screens, which gives managers the option of selecting whether or not to display the number being dialed on the agent screen; and list search by line or character, which saves vital time by helping agents search through lists by alpha character or line in order to locate any list on the dialer without delay.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2012, taking place Oct. 2-5, in Austin, TX. Stay in touch with everything happening at ITEXPO (News - Alert). Follow us on Twitter.




Edited by Allison Boccamazzo







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