The team behind the Voice Elements .NET (News - Alert) VoIP platform from Inventive Labs boasts a lot of experience in the industry. With that experience came a wealth of knowledge about developing voice applications, learning what to do and what not to do and, ultimately, that experience was poured into the creation of the Voice Elements Platform, creating a solution that is not only quite effective, but also provides exceptional cost savings.
The experience of the design team goes all the way back to 1987, when Inventive Labs president Ron Tanner was creating his first IVR application on a Dialogic (News - Alert) board. He decided to sit down and write an application on his PC to create a paging application and did so with ease.
For nearly a decade, Tanner worked at creating a number of voice applications. He created CTI32 as a hobby and began selling it to other developers and, finally, he founded Inventive Labs. Riding the wave of success from CTI32, Tanner hooked up with Monroe Comstock and the two started down the path toward Voice Elements.
Working together, Comstock and Tanner decided they needed to re-create a whole SIP and Media Stack, and started working with companies that needed to deploy tens of thousands of ports. The two developed HMP Elements and added features (such as Beep Detector) that their competitors did not have.
But the biggest move Tanner made was in his pricing model. He looked at the market and realized he could charge around half the price of his competitors. Here is a quick cost comparison:
• SIP Call Control + RTP + Voice: Retail: 67 percent off - Reseller: 46.2 percent off
• Conference: Retail: 62.5 percent off – Reseller: 37 percent off
• G.729: Retail: 62.5 percent off – Reseller: 37 percent off
• Fax: Retail: 66.2 percent off – Reseller: 43 percent off
• Speech: Retail: 75 percent off – Reseller: 58.7 percent off
The result is a flexible, dynamic platform for .NET VoIP developers. Not bad for a guy who started writing applications 25 years ago on his PC!
Edited by Amanda Ciccatelli
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