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October 23, 2008

Communicado Ramps Up Unified Communications Experience

By Tim Gray, TMCnet Web Editor

In an effort to deliver a high quality, reliable unified communications experience, Communicado (News - Alert) has extended its efforts in delivering a reliable unified communications experience.
As more businesses move to integrate mobile, IP telephony, instant messaging, conferencing and video with other applications such as e-mail, companies like Communicado are wrapping more and more applications into a single bundle.
While each in itself is useful, it is the integration of the communications services that ultimately bring lower cost and higher productivity. This allows employees to make faster decisions, and leaves open the options of communications.
Communicado, which offers a comprehensive solution for managed Voice and UC services for VARs, is capable of deploying UC solutions to enterprises and small to midsized businesses.
For example, by assessing the current state of a network, identifying potential problem areas beforehand, and recommending a prescriptive course of action, Communicado's Streamline Network Assessment solution helps businesses leverage the benefits of Voice over IP (VoIP) and Unified Communications (News - Alert) applications.
 “Streamline was designed from the ground up to address these new environments and provide everything needed on a single platform to provide the best quality of service possible. We are pleased to work with Avaya (News - Alert) to offer complementary solutions that will help both customers and partners alike,” said Steve Rizzone, CEO of Communicado.
This assures a better quality of experience for the end user, according to Rizzone.
Regardless of the benefits delivered to end users, one thing is clear for IT departments, unified communications is becoming a fundamentally different architecture and technology than the classic TDM voice environment. To exceed user’s expectations, unified communications need a fundamentally different approach to operations, management and ongoing support.

At the network level, classic TDM telephony systems had a unique network dedicated to deliver real-time voice services. Yet for unified communications, it is a converged voice and data network, so voice and data applications rely on the same network and the IT department needs access to new skills to control and support that reality.
In terms of geographic limitations, the unified communications relies on IP so it is far easily supportive of remote offices and home workers. IT departments and their service suppliers need to assure quality real-time services remotely without regard to geography or travel.
In fact, an original research by Brockmann & Company, 85 percent of business users surveyed reported that the quality of voice communications is very important to the success of their business. At the same time, 45 percent experience voice quality defects at least once a month.
This is a prime reason why businesses and service providers continue to seek services from companies such as Communicado to manage infrastructure for their unified communications. The opportunity for VARs is to provide not just the expertise to assure a quality foundation for unified communications, but to provide the expertise as a service to make it easy for customer consumption.

Tim Gray is a Web Editor for TMCnet, covering news in the IP communications, call center and customer relationship management industries. To read more of Tim’s articles, please visit his columnist page.

Edited by Tim Gray

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