Nuance's Nina to Conquer the Global Mobile Customer Service Market in 38 Languages
February 07, 2013
Consumer-facing organizations all over the world have found a new, convenient way to serve their customers and that is through mobile customer apps. Coming with self-service capabilities, these apps are designed to deliver an interactive user experience to the customers. It comes as no surprise that they have come to be referred to as virtual customer service assistants and world’s largest enterprises have embraced the technology for improved customer service.
With an aim to capitalize on the global demand for virtual assistance apps, voice and language, Nuance (News - Alert) announced a major overhaul for Nina Mobile, its very own virtual assistant customer service app, embedded with the company's speech recognition, text-to-speech, voice biometrics, and natural language understanding technologies.
The app allows companies to quickly add speech-based virtual assistant capabilities to their existing enterprise apps for enhanced self-service experience for their customers.
With its support for as many as 38 languages, the upgraded Nina goes international in spirit and with its extended support for a vast array of smartphones and tabs including Apple iPad and iPad Mini, and Android (News - Alert) tablets running Android 4.1, the upgraded app becomes more mobile in its capacity.
The language support is expected to give the app a presence beyond North America, especially in the Middle East and Asia’s high growth markets. With this expanded language capability, it is also expected to cut a presence across several South American and European countries.
In a news statement, Nuance said that the overhaul has stirred up unprecedented interest from leading enterprise organizations around the world, with a number of them already signing deal with Nuance for adding Nina to its customer service experience.
The new clients belong to diverse industries including financial, insurance, telecom, healthcare and consumer products and services organizations. The most prominent among them of course is USAA, the insurance and financial services provider to U.S. military members and their families. The organization recently announced its selection of Nina and its inclusion to USAA’s popular mobile app in early 2013.
“Nina was first to bring the power of the virtual assistant directly into mobile customer service apps, and the response from enterprise organizations and their customers has been amazing. By ‘going international’ we are able to address the rapidly growing worldwide demand for Nina Mobile with those organizations that want to deliver the same rich, innovative customer self-service experience around the globe,” executive vice president and general manager for the Nuance Enterprise Division Robert Weideman noted in a statement.
Edited by Amanda Ciccatelli