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Salesforce's Platform Allows for Greener Customer Service Software

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TMCnews Featured Article


March 03, 2011

Salesforce's Platform Allows for Greener Customer Service Software

By Juliana Kenny, TMCnet Managing Editor


Hosting the Cloudforce 2011 event in New York City today, Salesforce.com (News - Alert) revealed the results of a study it commissioned with WSP Environment & Energy concerning the use of carbon and cloud computing services.


Estimating that customers of Salesforce.com produce 95 percent less carbon than users on other on-premise application servers, the study compared organizations that run equivalent software with those that use Salesforce’s cloud computing services.

WSP noted, "Our analysis shows that cloud computing platforms, like salesforce.com's, are substantially more energy- and carbon-efficient than either on-premise systems or third-party data centers." The study also showed that largely scalable, multitenant cloud platforms are 64 percent more carbon-efficient than other “private clouds” that do not use multitenancy.

The WSP continued, "Cloud computing will play a crucial role in the sustainability of IT." Salesforce’s multitenant architecture allows all customers, regardless of size or location, to use the same infrastructure.  

Marc Benioff (News - Alert), Salesforce’s CEO stated, "Cloud 2 is all about a new world that's social, mobile, open, and green. With salesforce.com's multitenant model, organizations that value sustainability can give their users powerful enterprise apps without the high cost, complexity and CO2 emissions associated with on-premise systems or false clouds that still require companies to buy hardware and install software."

Running approximately 270,000 customer and Salesforce applications for more than 92,300 customers, the Force.com is a “force” to be reckoned with.


Juliana Kenny graduated from the University of Connecticut with a double degree in English and French. After managing a small company for two years, she joined TMC (News - Alert) as a Web Editor for TMCnet. Juliana currently focuses on the call center and CRM industries, but she also writes about cloud telephony and network gear including softswitches.

Edited by Juliana Kenny








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