InterCall (News - Alert), a subsidiary of West Corporation, has launched GreenConferencing.com, an initiative to make its conference communications and other collaboration services environment friendly.

Robert Wise, vice president of marketing and strategic business development at InterCall, said in a press release, “Helping to save the Earth has grown from more than a fad to the point where it's becoming a part of what every business should take a role in. Business people can participate in ways large and small.”

InterCall provides communication solutions like audio, video, event and Web conferencing to companies in order to increase efficiency of people and companies by saving time and money. It also provides knowledge and resources to its employees regarding ways to reduce their carbon footprint.

Besides offering tools such as a green calculator which helps calculate the carbon emission from a particular business trip, it gives ways and means of how to reduce business travel.

With operations worldwide, InterCall employs thousands of professionals who will have access to such green tools.

Wise further added, “A simple way to reduce the carbon footprint is by conferencing instead of traveling to a business meeting. But while this one act can make a big difference, there are ways to make conferencing and everyday business friendlier to the environment. Whatever workers are doing, Greenconferencing.com will help them make it the greenest it can be.”

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Shamila Janakiraman is a contributing editor for TMCnet. To see more of her articles, please visit her columnist page.

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