Thailand Teleco Picks NICE for its VoIP Call Center
March 27, 2008
By Anuradha Shukla, TMCnet Contributor
TRUE Corporation, Thailand’s major and only fully-integrated telecommunications service provider, has chosen NICE SmartCenter for its VoIP
contact centers. NICE SmartCenter was chosen by TRUE to leverage the synergies of the NICE solutions for improving customer service, dispute resolution capabilities, and operational efficiency.
Thanks to NICE SmartCenter, TRUE will be able to better link its customer interactions with its planning and management processes. By using the NICE solution for 100 percent interactions capture of inbound and outbound calls TRUE will be able to efficiently handle and manage information archives regarding topics such as billing, payments, collections, and telesales.
NICE believes their solution for workforce management will help TRUE efficiently manage and optimize scheduling of agents.
“We are pleased that Thailand’s leading telecommunications services company has selected our comprehensive solution for improving contact center performance at the agent, operational, and enterprise levels,” said Doron Ben-Sira, president, NICE APAC.
According to Ben-Sira, this contract reflects a trend they are seeing gaining more and more momentum around the world – of companies across a variety of verticals turning to NICE to replace competing systems – and help them achieve their strategic and operational goals.
TRUE Corporation has more than 10,000 employees, and operates five core businesses, including: mobile, business, online business, pay-TV, digital commerce, and digital content. The company’s contact centers handle over 8 million annual customer calls covering topics such as account information inquiries, telephony needs, and technical support requests.
Anuradha Shukla is a contributing editor for TMCnet, covering call centers, CRM and information technology. To see more of her articles, please visit her columnist page.
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