The small business, regardless of the industry, tends to focus on looking as big as the enterprise competitor. It’s OK to start small, but no company owner or entrepreneur wants to appear small. The good news is that business VoIP providers offer solutions that enable the two gals in the home office to appear as big as the multilocation corporation down the road.
A recent Bigideasblog post by Infusionsoft examines how the small business can leverage key capabilities to appear larger. The first point to consider – using a cell phone as the main contact number for a company isn’t always the smart idea. After all, no small business wants to give the appearance that they are a one-man show.
At the same time, it’s important for the small business to appear local and available. A VoIP line can connect a customer to an extension that can ring to any device in use, whether it’s a deskphone, softphone or smartphone. The company that gives the appearance that key employees are available at all times is more likely to connect with those key people.
That local feel is also key. The company that wants to expand into additional markets will be met with challenges if local representation is the key differentiator. Business VoIP providers deliver solutions that enable the small business to appear local regardless of the market in which they are competing. It’s critical to send home the message that the company is professional and available, regardless of the number of offices in operation.
Seamless connectivity is also critical, regardless of location. This applies to the organization that must send its key individuals on the road, and for those that are quickly expanding. VoIP enables access to key capabilities, such as virtual, office and toll-free numbers, call forwarding and more to enable customers to feel at home with a local office feel.
Understanding the need for business VoIP providers and finding one that meets the needs of the organization are two different things. To gain access to reviews, comparisons, news and info, consider GetVoIP.com (News - Alert), a resource developed for everything related to VoIP. This key access to critical information surrounding a vital industry is invaluable for the small business wanting to create a bigger image. It allows for the collection of information and the completion of the research step to identify the right fit in provider and solution.
Edited by Rachel Ramsey