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FCC's Do Not Call Ban Could Limit Auto Dialer Co.'s

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April 28, 2010

FCC's Do Not Call Ban Could Limit Auto Dialer Co.'s

By Kelly McGuire, TMCnet Editor


While the FCC (News - Alert) is pushing to prohibit auto dialer calls to mobile devices, which would - in my opinion - do a wonders for my aggravation every time I receive an unwanted call, some are claiming that it may keep necessary calls from getting to the right people.


According to Morrison & Foerster, a law firm in New York, the government proposal could affect a range of companies in the banking, loan, credit and collections industries, thus limiting the amount of contact with consumers.

"Although it probably comes as no surprise that marketing calls to cell phones are restricted, for example by the do-not-call rules, these new restrictions would apply to any call to a cell phone, including calls to collect a debt, notify a customer of a payment due, or request additional information to complete an application," the attorneys said.

Not to mention, the rule would make fewer companies exempt from the do-not-call list, which could - potentially - increase the rate of those in financial trouble, with the lack of auto dialer communication capabilities to cells, and the diminishing amount of consumers with landlines.

Without auto dialer options to mobile devices, the New York law firm says the new proposal could expose creditors and collectors to private liability and statutory damages under the Telephone Consumer Protection Act.

In addition, the auto dialer "do-not-call" ban would undo an earlier FCC guideline that allowed calls to cell phones when the individual had provided the cell phone number.

And, while I find this extremely asinine, I do think that if you provide your cell number, the companies have the right to call it.

I just learned to not give my cell phone number out to credit card companies and other like businesses who I don't want calling my phone. Albeit, the hard way, but still, I learned!


Kelly McGuire is a TMCnet Web editor, covering CRM and workforce technologies, and anchor of its daily TMC Newsroom video broadcast. Kelly also writes about eco-friendly "green" technologies and smart grids, compiling TMCnet's weekly e-Newsletters on those topics, as well as the cable industry. To read more of Kelly's articles, please visit her columnist page.

Edited by Kelly McGuire







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