CRM strategies are essential to customer service, retention and corporate image and have been adopted with increasing frequency in the strategies of SMBs and enterprises alike. Auto Dealer CRM provider DealerSocket will be hosting a user summit June 14-15 to promote conversation about its solution and offer support to those looking for a reliable Auto Dealer focused CRM platform. This will be the second Dealer Socket User Summit and will take place at the Marriott Laguna Cliffs in Dana Point, Calif.

"The Second Annual User Summit will again bring together our auto dealer CRM customers, employees and key partners in a way that fosters collaboration, learning and improvement," said Jonathan Ord, DealerSocket CEO and co-founder. "The 2010 User Summit was a great event and this year promises to be even better with additional topics, speakers and opportunities to connect with like-minded dealers and experts."

In a special promotion, two passes will be given to anyone who purchases the DealerSocket platform for their dealership between now and the summit. Over 100 dealers attended the 2010 DealerSocket User Summit. This year, attendees will be given access to hands-on learning workshops, expert’s round tables and activities for the whole family. Attendees should be confident that they will walk away with ideas that can be put to use immediately to sell and service more cars.

DealerSocket provides the automotive industry with the most comprehensive CRM and training solutions available in the market today, allowing auto dealers to save time, save money, and improve sales staff effectiveness with one consolidated product. With the power to manage sales, service, CSI (News - Alert), marketing and training, DealerSocket is the complete source for all customer facing automotive dealership departments.

For more information on the event visit the company’s website: www.dealersocket.com

Chris DiMarco is a Web Editor for TMCnet. He holds a master's degree in journalism from Quinnipiac University. Prior to joining TMC (News - Alert) Chris worked with e-commerce provider Suresource as a contact center representative and development analyst. To read more of his articles, please visit his columnist page.

Edited by Janice McDuffee