Nectar Introduces Zoom Analytics Solution

By Luke Bellos, Editor, TMCnet  |  November 26, 2021

A significant majority of the modern workforce is transitioning to remote and hybrid work models, making businesses more dependent than ever on popular conferencing platforms to connect co-workers with each other, clients, and partners. However, unfamiliar technical problems can trigger performance issues and poor service quality, leading to inefficient work and potential revenue loss.

Digital experience solutions developer Nectar Services recently announced the release of Nectar Zoom, a new analytics integration designed to offer greater insights regarding digital collaboration. With this new offering, Zoom users can access an intuitive dashboard to uncover common issues for quick technical resolutions. Businesses can also benefit from experience analytics and metrics to clearly understand the platform’s level of performance.

The solution was recently adopted by financial services leader Mastercard, which became heavily dependent on Zoom conferencing tools for employee collaboration and client meetings.

“Mastercard is committed to great employee and customer experiences on our technology. High performing collaboration tools are central to connecting our global workforce,” said Chris Drass, Vice President Systems Platform Engineering, Mastercard. “From executive reporting on adoption and usage metrics all the way down to troubleshooting and advanced diagnostics for support cases, Nectar (News - Alert) gives us the visibility we need to run our operations with confidence.”

Video conferencing and online collaboration were once convenient tools to be used in specific circumstances. In the post pandemic economy, these tools are now lifelines for critical business activity, which requires total control and understanding of conferencing resources like Zoom to guarantee productivity at all times.

“We consistently hear our customers wanting more visibility into the public cloud UCaaS services,” said Joe Fuccillo, CTO, Nectar. “Enterprises like Mastercard are serious about providing great digital experiences for their users and understand they need enterprise-grade tools. We’ve built Nectar for Zoom to provides the data and insights their teams need.”


Edited by Erik Linask