This article originally appeared in the January 2011 issue of INTERNET TELEPHONY
It is now the start of a new decade and time for you to get moving - or is it?
There is an ongoing debate as to whether or not 2011 actually starts the new decade. A recent poll on DVD Talk Forum found that 61 percent favored 2010 and 39 percent 2011. This major divergence demonstrates that many organizations cannot even agree as to what decade it is. And you want to sell them on implementing high-tech communications solutions! Was there ever a better time to attend ITEXPO (News - Alert) to sharpen your selling skills and knowledge?
ITEXPO offers a comprehensive mix of educational sessions and exhibitors displaying the latest innovations. For many years now, TMC (News - Alert) has scheduled a full complement of sessions specific to resellers. This year’s Reseller Day is on Thursday, Feb. 3. The sessions will take place in a pavilion on the exhibit floor. This format eliminates the travel time between exhibits and conference rooms, thus maximizing the reseller experience.
Thursday’s sessions will be presented by representatives of key industry vendors that are also some of the leading experts in 21st Century communications and related technologies. The format is open, and resellers will be able to interact with the speakers.
A real bonus for ITEXPO East 2011 attendees are the extended sessions scheduled from 5:30-6:30 pm on Wednesday evening. Jeanne Leckie of The Leckie Group will cover how resellers can modify their sales and marketing techniques to adjust to the rapid pace of change resellers are experiencing. See the components required to drive awareness, customer connections, brand recognition and leads. In addition Jeanne and I will cover how to manage your time and resources to process and close more efficiently the leads you generate.
Reseller technical teams can participate in Ingate's Free SIP Trunking Workshop that runs all three days. The series incorporates step-by-step interactive sessions, basic training on SIP trunk installations, and a SIP Forum (News - Alert) SIPconnect workshop. This has been a very popular workshop at recent ITEXPOs, and with good reason – SIP trunking is hot.
See you there.
Max Schroeder is senior vice president of FaxCore (News - Alert) Inc.
TMCnet publishes expert commentary on various telecommunications, IT, call center, CRM and other technology-related topics. Are you an expert in one of these fields, and interested in having your perspective published on a site that gets several million unique visitors each month? Get in touch.
Edited by Stefania Viscusi
