Subject:::Succeeding in Cloud Market Takes Experience - Internet Telephony's Agent eNews
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December 20, 2010

Hosted VoIP - Succeeding in Cloud Market Takes Experience in Serving Resellers

By Mae Kowalke, TMCnet Contributor

(Editor’s Note: This article refers to a video interview shot at ITEXPO West 2010 in Los Angeles, Calif. To view the entire library of videos from other industry shows, Road shows as well as product demos and interviews in our in-house studio, visit the TMCnet Videos home page.) Often, when people speak of communications technology they tout the advantages of startup companies willing to take risks with new, innovative products and services. But, in this arena, as everywhere else, experience counts, too. And, often, it takes a fair amount of experience to achieve long-term success.

Take Broadview Networks, for example. This competitive local exchange carrier (CLEC) based in the Northeast has been in business since 1996. In a recent TMCnet video interview, Kevin Goodman, who heads up Broadview’s channel marketing and strategic development division, explained how experience is making a difference for the company. Three years ago, Broadview took what it had learned about service delivery and used that rollout as a hosted application, now sold in several different packages under the Broadspeed label.

Today, the company is building further on its success by jumping into the cloud market. It’s able to do so with confidence because the company has its own platform with code that can be customized in-house to give the channel community exactly what it needs...Read More>>

 


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