Conversica Improves AI-Driven Revenue Digital Assistants

With company budgets tightening and customer expectations for brand interactions continuously increasing, companies are being tasked to do more with less. That’s nothing new, of course, and has driven the demand for new and better technological solutions to allow brands to work more efficiecntly.

One of the technologies they’ve explored involves the use of artificial intelligence-driven customer support bots, which can hand low-level customer questions and direct more complex queries to the right department for the human touch.

Conversica, a provider of conversation automation solutions, announced humanlike AI advancements available to users of the company’s Conversational AI platform. The new Conversica Chat and Conversica Answers enable the company's Revenue Digital Assistants (RDAs) to engage every lead, prospect and customer in unscripted conversations with authentic, AI-generated web chat, SMS, and email, according to the company.

“For the first time, revenue teams are able to trust RDAs to execute business objectives autonomously and work alongside their human counterparts, increasing capacity and freeing teams to focus on strategic activities while simultaneously delivering stellar customer experiences and dramatically growing revenue opportunities,” said the company in a press release.

Unlike scripted bots that force people down a predefined path, Conversica’s AI-powered RDAs leverage the most advanced, largest language models available to interpret open-ended questions and generate responses just like a human would. Conversica’s RDAs, which have been trained by billions of revenue-centric interactions, have evolved and learned how to influence and persuade customers and prospects throughout buyers’ lifecycles. Customers can benefit from solutions that offer an average of 24x return on investment, 40 to 50 percent conversion rates, and five times more pipeline, at reduced costs to the business, according to the company.

"As the economy continues to change, the old growth model—working one customer at a time—no longer works," said Jim Kaskade, CEO of Conversica. "Businesses simply can't staff to the level needed for one-to-one conversations with every prospect, lead and existing customer. And today's buyers are too savvy to be moved by the many one-way message blasts or, worse, scripted bots that are painfully programmed to route frustrated customers to an already overwhelmed human.”

Edited by Erik Linask