Esnatech Delivers on the Three Keys of SIP-Based UC

By TMCnet Special Guest
Davide Petramala
  |  August 01, 2010

This article originally appeared in the August 2010 issue of Unified Communications magazine.

Looking to increase revenue and improve customer service while decreasing communication costs? SIP-based unified communications can get you there. And it can help your business become more productive, responsive and mobile.

Just imagine how much more productive your business would be if callers were able to connect to your workforce more reliably and consistently without all the back and forth associated with messaging – both e-mail and voice mail.

SIP-based unified communications helps connect callers to your business. Applications such as esnatech's Telephony Office-LinX integrate mobility, presence and messaging under one application suite that works with any phone system, any e-mail platform and any core business application.

You will never have to worry about your communication system becoming obsolete, hardware upgrades, large service contracts, or integration with your e-mail and Internet servers. Telephony Office-LinX grows with your business to deliver a future-proof investment in communication, taking advantage of your existing voice network and providing technology that is ready for VoIP integration and implemention.

Delivering Access to Enterprise Messaging from Any Device

Telephony Office-LinX integrates voice and fax with all major messaging platforms, including Hosted Google apps, Microsoft Exchange 2003/2007/2010, Lotus Domino, Novell (News - Alert) GroupWise, and Zimbra.

This SIP-based software solution enables you to access, manage, and respond to any kind of message (voice, fax or e-mail) using any device from anywhere at anytime. Its powerful messaging engine and call processing applications allow legacy voice mail users to migrate to a new SIP-based messaging platform while maintaining existing legacy interfaces and applications.

A Scalable, Redundant, and Highly Available Solution

A high-availability architecture allows organizations to migrate from legacy voice mail to a cluster of geo-redundant messaging servers, providing them the ability to have local survivability, fail over and redundancy in one single system. Each voice node can manage up to hundreds of SIP sessions and provides multiple PBX (News - Alert) integrations through SIP pooling. Calls can come from any phone system and forward to any node, and they will be answered and delivered to the appropriate user while enabling MWI and UM support regardless of the location to which the call arrives.

This architecture enables solutions such as esnatech's Telephony Office-LinX platform to manage more than 30,000 users in a single platform, while enabling application consolidation and regional survivability.

esnatech's Telephony Office-LinX Powers Intelligent Office Mobility

The first and most prominent feature of Telephony Office-LinX is accessibility, which leads to its second key feature: responsiveness. All employees can be more productive, responsive and flexible with Telephony Office-LinX services like location-based routing, find me/follow me automation, call filtering and contact specific messaging.

Calls coming into your company represent a major asset: Your customers! Having customers call your staff directly on their mobile devices compromises your control over these assets. If an employee leaves the company, the customer should be contacting your organization’s main number, not the mobile number of the former employee. With unified mobility services, a company retains control of incoming calls and their distribution, ensuring that calls are promptly connected and answered by company staff. Not only does your organization now have full audit and logging of calls going to mobile devices, but you now provide your staff privacy by allowing them to never have to publish personal numbers.

And by employing esnatech's Mobile UC application for SMART PHONES ( BlackBerry, Android, iPhone (News - Alert), Windows Mobile, Symbian), staff will have remote access to their enterprise presence and voice network. They can view coworkers’ availability and location, and from there initiate a live voice conversation or real-time secure instant message. Leveraging Mobile UC client manager, staff can move their mobile long-distance rates off the mobile network and back on your enterprise voice network, providing both major cost savings and consolidated call reporting and logging off your existing PBX and voice network.


Extending UC to Cloud-Based Business Applications

Esnatech solutions also provide voice/fax/e-mail integration with on-premises and cloud-based business solutions such as Google apps.

esnatech's Telephony Offic-LinX for Google (News - Alert) apps integrates Google Gmail, Google talk, Calendar and Contacts with an enterprise’s existing phone system to deliver native voice features like unified messaging with any phone system; rich phone presence and status within Google talk; click to dial and screen pops within Google apps; and mobility phone integration. Esnatech offers unified communications for Google apps in three specific flavors and licensing.

To find out more information about this award winning technology go to

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Edited by Stefania Viscusi