Virtual PBX Featured Article

Alianza Unveils Business Text Messaging

January 29, 2021

By Maurice Nagle - Senior Editor

Who calls anymore? Really? The call center is now an omnichannel, cloud-powered contact center, and customer engagement possesses a far more digital presence. As communications service providers (CSPs) expand portfolios, and enable the next generations of communication services this level of innovation isn’t just for the enterprise.  


Alianza announced the availability of Business Text Messaging, offering CSPs revenue opportunity through a capability in high demand for SMBs.

"Business Text Messaging helps service providers stand-out and grow revenue in today's ultra-competitive cloud communications market," stated Justin Cooper, Alianza's Executive Vice President of Product and Customer Success. "With this launch, we are advancing our mission to deliver a complete communications portfolio for service providers."

Deployment doesn’t require heavy lifting, as it leverages an organizations current landline of cloud VoIP phone numbers to enable two-way texting. Companies sign in to a user-friendly web-portal where it can manage outbound marketing campaigns, scheduled responses, contact management and more.

The pandemic pushed most, if not all, digital. As companies have learned in recent years, engagement via SMS is an exceptionally effective outreach tool.  Service providers like Blue Ridge Communications have inserted  Business Text Messaging into portfolios for a clear reason, and showcasing definitive results.

"Using Alianza's cloud Business Texting Messaging solution, we are helping business owners expand their ability to engage customers," commented Mark Masenheimer, Vice President, Blue Ridge Communications. 

Do you SMS with customers?




Edited by Maurice Nagle


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