Virtual PBX Featured Article

Martinsville Migrates to Cloud Communications

May 13, 2019

By Maurice Nagle - Web Editor

NASCAR has captured the hearts and minds of race fans for decades. The City of Martinsville is a proud host to NASCAR fanatics who flock to the speedway each October. Beyond the excitement on race day, the City of Martinsville is hoping to experience improved performance off the race track.




The City of Martinsville deployed the Avaya OneCloud platform to provide the city with robust communications via unified cloud solution to aid in driving revenue and improved customer experience.

The City serves as a full-service government services firm with city-owned and operated utilities. The city possesses a high-speed, high-capacity fiber optic and telecom system, with the Avaya OneCloud solutions integrated with AWS as well as Avaya’s strategic consulting partnership with Ronco Communications capabilities across the board.

“We pride ourselves on the services we provide to our customers, and without a high level of business communications, you can’t deliver experiences that matter,” Jared Pruett, network engineer, City of Martinsville. “Avaya has made everything easy and efficient. As a voice and Internet provider, the city of Martinsville has more on its plate than most. Avaya stepped in to ensure the city not just provided a scalable solution, but the best possible service for the best possible customer experience. I never have to worry about the level of service they provide to us. We’re in constant communication and the city always feels that our needs are met.”

Specifically speaking, the city was able to introduce security and redundancy to newly improved communications. It provides its 2,000 residential and business users with robust performance and enables what is expected to be a boost to the bottom line amounting to a million dollars of additional revenue this year and twice that in 2020.  

“We have had a long-standing relationship with the City of Martinsville – providing support services for their core infrastructure,” said Chris Wasp Jr., CEO, Ronco Communications. “The City is incredibly innovative and has created a world-class solution that provides seamless communication tools to benefit their community.”

Rubbing is racing – even in the cloud.




Edited by Maurice Nagle


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