April 23, 2013
Webinar - Here Comes WebRTC; Are You Ready?
By Tracey E. Schelmetic, TMCnet Contributor
Back in March, the tech world saw something pretty amazing: a demonstration of a native video chat between an Android (News - Alert) Nexus tablet and a Macbook Air, with no need for the participants to download any application or extra tool.
This first-of-a-kind event was made possible thanks to a technology known as WebRTC, a standard that is a free, open project designed to allow high-quality, real-time communication applications to be developed in the browser via simple Java APIs and HTML5. What it essentially means is that you can easily engage in video or audio communications with people all over the world as easily as clicking on a link.
While the March event was a ground-breaking demo, WebRTC is already here. By the end of this year, millions of people will be able to use the WebRTC standard to click on a link in their browser and connect to a business or a friend using either voice or video. No subscription, no special client – just a Web browser.
WebRTC’s easy accessibility will enable businesses and organizations of all sizes to embed into their Web sites and advertising immersive communications capabilities. One question that service providers are asking, however, is how to ensure that they benefit from this coming communications revolution. Success will depend on how fast network operators move to embrace this new technology and offer services that bridge the telecom and Web worlds.
Consumers, once they experience WebRTC, will see a whole new world of Web-based communications opened to them and, as with social media, it’s likely they will quickly embrace it and come to demand it. If you’re not at least a little nervous regarding how you will address the issues and opportunities that may arise with the wide deployment of WebRTC, you should be.
On Wednesday, May 8, 2013 at 12:00 pm ET (9:00 am PT) TMCnet, together with GENBAND (News - Alert), will present a Web event that will answer common questions asked by network operators, service providers and Web application developers. Whether you are new to WebRTC or working on an implementation plan, understanding how to utilize this technology for revenue generation will be critical to marketplace success.
Attendees will learn how to extend the realm of voice communications beyond the phone call, how WebRTC in combination with HTML 5 will accelerate the rollout of broader unified communications capabilities, and how GENBAND is assisting network operators in bridging telecom and Web domains.
For more information or to register, visit TMCnet here.
Edited by Rich Steeves