NORWALK, CT (April 16, 2012) -- TMC, a global, integrated media company helping clients build communities in print, in person and online, and Hold-Free Networks announced today a complimentary Webinar, “Says Who? Understanding the Role of Influence in the Social Contact Center…” live onThursday, April 19, 2012 2:00 PM EDT / 11:00 AM PDT.
Social Listening, Social CRM and engaging consumers in social media have been primarily focused on inbound aggregation of multiple media and community sources. But in today’s high volume social contact center, how does one identify the influencers relevant and specific to the enterprise for effective outbound campaigns? How do you know if you are engaging the optimal influencers in the most expedient and efficient manner possible? How do you track and maintain the highest possible response and satisfaction rates?
This complimentary Webinar will discuss service, strategy, and social experts and explore the reasons why Social CRM need not be a difficult task for most enterprises.
This Webinar will examine:
- Why it’s important to collect a wide variety of metrics about online and live interactions;
- Why social influence goes far beyond how many “followers” or “Likes” you have;
- Why the enterprise needs more tools to fully unleash the power of social media.
This Webinar is recommended for:
- Chief Customer and Customer Experience Officers;
- Chief Marketing Officers;
- Chief Listeners and Community Managers;
- Customer Service and Satisfaction VPs.
- Joseph Katz, Chief Marketing Officer, Hold-Free Networks;
- Lance Fried, Chief Executive Officer, Hold-Free Networks;
- Malcolm Bohm, President & Chief Executive, LiquidGrids;
- Stephanie Mosca, Editor, TMCnet.
Register now for “Says Who? Understanding the Role of Influence in the Social Contact Center…” live onThursday, April 19, 2012 2:00 PM EDT / 11:00 AM PDT
“TMCnet Webinars are a tremendous resource and an excellent way to provide training on highly relevant topics, and the fact that it is offered at no-cost to attendees is a huge benefit for companies as a way to educate employees without the travel expense,” said Rich Tehrani, CEO, TMC (News - Alert). “Webinars are also a great way to introduce vendors to possible customers in a mutually beneficial and informative manner that often leads to productive relationships.”
For more information, please visit www.tmcnet.com.
About TMCnet Webinars
TMCnet Webinars feature live, interactive presentations covering relevant topics, presented by top industry executives. Attendees watch and listen to the presentation as it happens over their computer, and have the opportunity to submit questions to the speaker(s) in real-time. The TMCnet Webinar program typically attracts 300 to 500 registrants per event.
TMCnet Webinars are archived and available On-Demand.
Companies interested in sponsoring their own Webinar event can contact client services at 203-852-6800 or by email at firstname.lastname@example.org.
For more information about TMCnet Webinars, please visit www.tmcnet.com/webinars.
TMC, celebrating their 40th Anniversary, is a global, integrated media company that helps clients build communities in print, in person, and online. TMC publishes the Customer Interaction Solutions, INTERNET TELEPHONY, Next Gen Mobility and Cloud Computing (formerly InfoTECH Spotlight) magazines. TMCnet.com, which is read by two million unique visitors each month, is the leading source of news and articles for the communications and technology industries. TMC is the producer of ITEXPO, the world’s leading B2B communications event. In addition, TMC runs multiple industry events: Featuring collocated Mobility Tech, M2M Evolution, Business Video, ChannelVision Expo, MSPWorld, Super WiFi (News - Alert), SUITS, LatinComm, HTML5 Summit Conferences,and more. Visit TMC Events for a complete listing and further information.
For more information about TMC, visit www.tmcnet.com.
203-852-6800 x 228
Edited by Rich Steeves