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March 03, 2011

Webinar - MSP Cloud Software Provider Autotask to Host IT Marketing Webinar


So you know you have a solid business model and you have the track record and customer success to back it up. But how do you market that success to get your message out to the maximum number of prospects and partners? Autotask Corporation, a provider of hosted IT business management software for MSPs, VARs and other solution providers, and Kutenda, an Internet marketing company, are conducting a free webinar on Tuesday, March 8, to get your marketing program on the right track.




The session, entitled "Demand Generation Tips For IT Pros: Strategies, Tactics & Tools For Winning New Business," will feature Bob Vogel, executive director of demand generation for Autotask. Vogel will outline a quick five-step marketing health check to aid businesses in identifying the most important areas of focus for their specific situations. Kevin Brown, vice president of Internet marketing comapny Kutenda, will then deliver practical tips for using the Internet and special tools to help automate marketing programs.

The webinar will cover a number of strategies and tactics, including five key points to consider when assessing your current demand generation efforts and how to improve them, and the top strategies for leverage the Internet in demand generation programs. Other features will include how to uncover new opportunities for leveraging Marketing-as-a-Service, as well as how to streamline the demand generation process through integration with service delivery.

Autotask offerings include Professional Services Automation software and the VARStreet family of advanced quoting and e-commerce tools. The products work together from a single, cloud-based platform and are available on-demand to help MSPs sell, implement, deliver and bill their products and services efficiently and cost effectively.

The company offers a number of live webinars as part of the Autotask Academy, which is designed to train and educate businesses on how to streamline their operations. Topics include CRM, service desk and quoting and delivering managed services. 

Kutenda helps Service Providers grow by turning interest into opportunity.

They have created a proven, automated marketing system based on the most successful method for sales, follow-up marketing. With Kutenda, Service Providers can engage current clients, re-connect with lost sales opportunities and generate new business.


To sign up for this exciting upcoming Demand Generation Tips for IT Pros session, please fill out the online registration form.




Edited by Tammy Wolf