Webinars - Featured Articles

June 24, 2011

Webinar - Free Webinar to Discuss Wireless Digital Signage and Interactive Media for Customer Engagement

On Tuesday, June 28, at 2pm EST and 11am PST, TMC (News - Alert) will present a free Webinar titled “Using Wireless Digital Signage and Interactive Media to Maximize Customer Engagement.” Click here to register now.

“The key to success in marketing is maximizing the hits and minimizing the misses,” Webinar officials said, adding that “digital signs and interactive media can be used to increase sales and extend customer engagement beyond the retail setting.”

Presenting will be Kurtis S. Van Horn Jr., co-founder, president, and board secretary for the Internet Connectivity Group. ICG was formed to create and provide wireless interactive digital media to the enterprise marketplace and is headquartered in Lake Forest, California. Van Horn has experience from the corporate financial services and technology arenas, and has overseen and advised in the growth of several start-up and mid-sized companies, including negotiating and brokering various merger and acquisition.

Attendees will hear how digital signage and interactive media can reduce expenses when selling to specific customers and enable up-sell opportunities, how “Social Signage” can use progressive interactive technology and outdoor displays to capture people’s attention and interact with the social networks and why Sprint’s (News - Alert) wireless network offers mobility to deliver a complete package to enable rapid deployment.

Also presenting is Clif Parker, CEO of REACH3D, a stereoscopic 3D technology development company focused on bringing 3D technology out of the entertainment realm and into our daily lives. REACH3D’s products and services are used by customers in markets as diverse as Digital Signage, Medical, Military, Education and others.

Mills Vautrot, VP Marketing Strategy for REACH3D, will present as well. He has had a 22-year career in service industries extending from corporate technology sales to regional economic development, and has worked in both corporations and intensely entrepreneurial firms and brings a strong background in business development and facilitating start-ups.

And Jeff Xouris will present as well. He’s vice president of marketing for Popstar Networks, which combines proprietary digital media software, services and technical expertise to deliver content across customer networks, improving traditional and digital marketing campaigns, merchandising and sales.

And finally, Lisa-anne Uhrmacher, senior manager of Business Development at the Sprint Emerging Solutions Group, is also a presenter. She is a 15 year wireless veteran with experience in mobile advertising, wireless data, and international business development.

David Sims is a contributing editor for TMCnet. To read more of David’s articles, please visit his columnist page. He also blogs for TMCnet here.

Edited by Jennifer Russell