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Speech Analytics: How to Profit From The 'Voice of The Customer' With an API

Wednesday May 18th, 2016
TIME: 2:00pm ET/ 11:00am PT

 

In today's always on, always-connected world, context is emerging as the new king when it comes to customer interactions. Differentiated value and customer loyalty depend more and more on having an enriched understanding of the customer. Providing individualized experiences are now critical to creating sustainable value and customer loyalty. 

Speech is, and is likely to remain the dominant way customers choose to interact when they want results.  Self-service is becoming increasingly important, however, when customers want action they "want to speak to somebody."

Thus, whether you are a contact center, call recording platform, conferencing provider, video management solution or hosted PBX the single most important part of any conversation is what’s said.

The good news is that with the combined improvements to accuracy, turnaround time and cost, speech analytics is now readily available for businesses of any size. Being able to surface insights from recordings enables businesses to now do for the phone lines, what HubSpot does for a customer's websites. The intelligence determined from spoken interactions will lead to improved decision making,  better customer experiences, a more complete customer profile and higher customer retention rates.

If you are only listening but not hearing the voice of your customers, now is the time to formulate your speech analytics strategy.

What attendees will learn:

  • How to best leverage speech analytics for any market; what should I be looking for?
  • The benefits of a speech analytics solution; more data, lower costs, improved ROI
  • The top business drivers for integrating a speech analytics solution into your recording platform
  • The process and training requirements to receive elite predictive analytics results 

Who should attend:

  • C-Level executives and department heads (President, CEO, CMO, CFO, CSO, VP, Director) in product, sales, technology, etc
  • Call Center management/directors/supervisors
  • Customer Service management/supervisors
  • Director of Operations
  • Call/contact center agent trainers/coaches
  • Call Quality Assurance professionals
  • Sales operations professionals
  • Heads of Marketing
  • Professional Service Leaders
  • System integrators 
  • Anyone with an influence on customer experience strategy
  • Business analysts




Sponsors:

 
 
Presenter:
Jay Blazensky
Co-Founder & Chief Revenue Officer
VoiceBase


Jay has a passion for identifying and bringing to market, disruptive technologies that will create new opportunities and ultimately revolutionize entire industries.  As Co-Founder and head of business development at VoiceBase, he leads the "Big Voice" charge and is responsible for building trusted business partnerships with leading enterprises and telecom service providers.  While at RingCentral and VP of Business Development for 5 years Jay helped to establish RingCentral as one of the world's leading hosted communications provider.


Drew Thorne-Thomsen
Business & New Channel Development Advisor

Drew is currently a Strategic Advisor in the voice automation category, working with enterprise brands and leading technology companies. Most recently Drew was the Sr. Vice President of Business Development for Invoca, the pioneer in enterprise marketing automation platform for voice. Prior to Invoca, Drew was the Chief Marketing Officer at Trident Marketing a leading distributor of DIRECTV, ADT, and HughesNet. For the previous ten years, Drew worked for Commission Junction, a division of ValueClick, where he most notably developed one of the first scalable inbound phone call marketing platform. Drew was a member of the U.S. Ski Team from 1995 - 2001.


Moderator:

Peter Bernstein
Senior Editor
TMCnet


Peter Bernstein is a seasoned writer and professional with deep experience in the communications and IT industries. As a top-level industry analyst, Peter has keynoted major technology events and has been cited numerous times by The New York Times, The Wall Street Journal, The Los Angeles Times, USA Today, The Washington Post, Business Week, Fortune Magazine, ComputerWorld, NetworkWorld, Communications Week, among other publications.






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