This news might have slipped past you the first time, but recently, Nextiva announced that it is partnering with Carbonfund.org, whose officials describe it as "a nonprofit climate organization."
By joining Carbonfund.org's CarbonFree Partner program, Nextiva officials say they've joined what they describe as "a national movement of businesses and organizations leading the fight against global warming."
Nextiva, founded in 2005, sells Business VoIP communication products and hosted PBX for small business. Its Complete Digital Phone (News - Alert) System offering is a communications platform "providing small businesses with big business phone features at small business prices."
Carbonfund.org officials say the CarbonFree partner program "supports verified renewable energy, energy efficiency, and reforestation projects in the U.S. and abroad to reduce CO2 pollution and help hasten our transition to a clean energy future."
Nextiva officials say this relationship "will serve to further promote and enhance Nextiva's commitment to environmental principles and sustainability. Nextiva uses eco-effective technology in its data centers, recently launched a paperless fax product, created an internal recycling program, and has assigned Nextiva Green Team Members in each department," to further incorporate such business practices.
'Consumer interest in socially responsible business practices has never been higher, but for us going green isn't just smart business; it's an opportunity for a positive global impact. Nextiva aims to be the industry leader in environmental performance.' said T. Griffin Conrad, CEO & President of Nextiva.
Carbonfund.org's Ivan Chan said, 'Nextiva is demonstrating initiative and responsibility in the fight on global warming by becoming a CarbonFree Partner. In the process, Nextiva is supporting Carbonfund.org's third-party verified projects to reduce carbon emissions.'
Carbonfund works with offsets, which are marketed as ways to "enable individuals and businesses to reduce carbon dioxide emissions they are responsible for in their everyday lives by supporting renewable energy, energy efficiency and reforestation projects where they are most cost effective," according to company officials.
David Sims is a contributing editor for TMCnet. To read more of David's articles, please visit his columnist page. He also blogs for TMCnet here.
Edited by Stefania Viscusi