Virtual PBX Featured Article

Virtual Phone Numbers Can Help Drive a Virtual PBX

April 13, 2016

By Steve Anderson - Contributing Writer

A virtual private branch exchange (PBX) system can add a lot of value to a business. It provides a means to access a variety of communications functions without having to have a lot of the equipment such services normally require on hand. A virtual PBX can be made even more capable with virtual phone numbers, so considering how to get these in place and use them appropriately can be a major issue.


Virtual phone numbers, essentially, are phone numbers that aren't connected to individual pieces of hardware. This means that the number can be cued in to ring on different devices, regardless of that device's location. This makes a virtual phone number very useful for someone who wants to project a local image by offering a clearly local phone number, but may not actually be locally-based. Even for those who are locally-based, a virtual phone number allows for a “business line” kind of setup for local businesses, particularly those operating out of a home.

A perceived-local number prompts users to answer calls made from that number, and it also is more likely to be dialed than a number perceived as being a long-distance call. That makes a local number an important marketing tool, since it boosts engagement right out of the box.

Not only can virtual numbers be used with a voice over Internet protocol (VoIP) system, but also with a complete virtual phone system. Since users can make the call based on conditions on the ground, that means there's no need to change to accommodate the new technology. Plus, it improves versatility directly at the employee level; a virtual phone number can ring into other devices, meaning employees don't have to specifically be at a desk to take a business call.

Those wanting virtual phone numbers can commonly purchase such with a current phone service provider, if using VoIP or a virtual phone system. Costs generally range between $5 and $10 per number per month, and some services do nothing but sell virtual numbers.

It's hard to go far wrong with a system that offers this level of versatility, especially for a business that needs to field calls from all over the country, or even the world. Local numbers project an image of care and concern about local issues, as well as an expertise in the local area. Throw in the value of mobile workforce support and virtual numbers' value is clear.

When there's this kind of value at stake, it's not a surprise to see more businesses making a push to bring virtual numbers into current operations. There are a lot of good reasons to have such numbers on hand, so looking into a virtual number could be a smart move.




Edited by Maurice Nagle

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