Business VoIP Featured Article

Welcome to the World of Data-Driven Decisions with Nextiva Analytics

March 22, 2016

By Maurice Nagle, Web Editor

Data is the business currency. Whether it is customer data, behavioral data or performance data, when leveraged properly, these heaps of data provide actionable insight. Analytics has earned a seat at the business round table as an invaluable tool that provides transparency and the ability to make educated decisions. This “prescription” provided by an analytics solution can ensure a healthy bottom line, happy customers and team members in high spirits.




Today, industry leading cloud-based communications provider Nextiva unveiled Nextiva Analytics, a tool that provides business with wallboards, dashboards, gamification and customizable reporting. The analytics and reporting tool easily integrates with Nextiva’s cloud-based communications solution and possesses a cornucopia of reporting capability.

“As a data-driven company, we understand the importance of data for deep business insight and agile decision-making,” says Tomas Gorny, Nextiva’s chief executive officer. “Nextiva Analytics provides critical data and analysis to foster growth in businesses of every size. Stakeholders can now “View, Analyze, and Act” like never before, and get exponentially more value out of the NextOS platform.”

At the click of a mouse, the user-friendly interface can provide a bird’s-eye view via the summary report, select a specific group of team members and analyze their calls to greater understand staffing and business needs or get as granular as you like with a custom report of your own design. The solution’s custom dashboard puts your priority metrics and reports on one screen, and wallboards present the information necessary to provide transparency into operations and fuel data-driven decisions.

By making informed decisions, a firm can gain clear competitive advantage. Nextiva Analytics can be broken down into three components: View, Analyze and Act—A simple recipe resulting in a Michelin star quality meal. Have a taste and you’ll never go back to flying blind in a flurry of spreadsheets again.




Edited by Stefania Viscusi

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