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Business VoIP Feature Article

April 28, 2011
Broadcore Adds Video Bridging to Cloud Services
Business VoIP
By Nathesh, TMCnet Contributor

Broadcore (News - Alert), a provider of Hosted Unified Communications and Business VoIP Solutions, added Video Bridging to its portfolio of cloud based offerings. Purported as the step beyond videoconferencing, video bridging allows one to connect with and view multiple people simultaneously.

Broadcore maintained that video bridging is the next logical step to offer customers the latest in ‘Cloud-based’ services. Video is now integrated with all of its communications services, and the productivity and cost savings the company passes on to its customers is unprecedented. Broadcore stands for being at the forefront of delivering productivity technology, and the overwhelming positive response from customers only proves that the future of communications is in the Cloud, officials added.

Some of the benefits of video bridging are: bringing together multiple people from various locations under one link can save large travel costs; the ability to see and hear expressions helps in getting the most out of the video meetings; the same device can be used to make voice or video calls; Video conference bridge utilizes HD audio for all calls, not just the video calls; the service does not require users to buy expensive hardware as the video conference bridge is a hosted offering; customers have the flexibility to choose the appropriate meeting size; meetings are safe and secure; and more.

Another notable feature is that HD Voice by Polycom (News - Alert) is supported on the Video Conference Bridge, even if one is just using a voice end point. The bridge can cater to the need for a business class solution to connect many video end points at the same time.

Broadcore claimed that its video calling solution integrates video into the voice telephony infrastructure and the network by extending the same user experience that callers have come to expect from voice to video.

Nathesh is a contributing editor for TMCnet. To read more of Nathesh's articles, please visit his columnist page.

Edited by Rich Steeves

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