Webinars - Featured Articles

April 19, 2011

Webinar - Connect in the Cloud Five Part Webinar Series on Building Online Communities

NORWALK, CT (April 18, 2011) -- TMC, a global, integrated media company helping clients build communities in print, in person and online, announced today a five-part, complimentary Webinar series, “Connect in the Cloud: How to Build an Online Community that Increases Profitability for Your Business”.  

This TMCnet Webinar series will cover five topics for companies that are planning to build, or want to continue to grow and optimize their Online Communities. The sessions will include real-time data gathering, and open forums for Q&A with the experts.

Consumers are getting wiser and pickier about how, where and when they want to receive information. Moreover, companies are going to the Cloud to find innovative ways to reach their target audience and are using various SEO, branding, or social initiatives to do so. This series will focus on how to bring these vehicles together in a streamlined, cost-effective way.

Online Communities are growing in popularity as a way for companies bring their marketing initiatives together and be positioned as the go-to-resource for their industry group, but it’s not an easy undertaking. Originally designed for social networking purposes, Online Communities must be targeted, content-focused and properly positioned to rank organically in search engine results - where most people look for information. While there are myriad theories regarding how to rank pages high, nothing works like a volume of quality content which users want to read, share and bookmark.

TMC (News - Alert) has experience building more than 200 successful, monthly sponsored Online Communities. TMC CEO, Rich Tehrani, will share his unique insight into how to build profitable, powerful Online Communities, by revealing both successful practices to employ and techniques to avoid in an effort to reduce the risk of failure.  

“I think attendees will find this Webinar series quite valuable as it will cover how to improve marketing ROI by utilizing SEO, social media and thought leadership in one integrated campaign,” said Tehrani. “Participants in our free Webinar series will gain crucial knowledge as they learn the behind-the-scenes content-dissemination best-practices we follow; helping hundreds of companies attract millions of laser-targeted visitors a year.”

Webinar Series Schedule

Part 1: Building Communities Online: Reduce Marketing Spend While Boosting Sales, Search and Social Initiatives (Wednesday, March 30th, 2011 at 2:00pm EST/ 11:00am PST). Currently available on demand.

Part 2: Making Your Content Count: How to Develop an Online Community that Builds Your Brand’s Reputation and Drives Sales (Wednesday, May 25th, 2011 at 2:00pm EST/11:00am PST)

Part 3- Rank Higher: How to Incorporate Smarter SEO Techniques Through Online Communities (Wednesday, July 27th at 2:00pm EST/ 11:00am PST ).

Part 4- Powerful Promotions: Better Ways to Advertise and Boost Your Brand Online with Online Communities (Wednesday, September 28th at 2:00pm EST/ 11:00am PST).

Part 5- From Social to Sales: Taking Social Initiatives to the Next Level with an Online Community (Wednesday, November 30th at 2:00pm EST/ 11:00am PST).

Speaker:Rich Tehrani (News - Alert), CEO, TMC

Register now for one or all the sessions in the TMCnet Webinar series, “Connect in the Cloud: How to Build an Online Community that Increases Profitability for Your Business”.

For more information, please visit www.tmcnet.com.

About TMC:Technology Marketing Corporation (TMC) is a global, integrated media company helping clients build communities in print, in person, and online. TMC publishes Customer Interaction Solutions, INTERNET TELEPHONY, Unified Communications, NGN and InfoTECH Spotlight magazines. TMC is the producer of ITEXPO, the world’s leading B2B communications and technology event. TMCnet.com, which is read by two million unique visitors each month, is the leading source of news and articles for the communications and technology industries.  In addition, TMC runs multiple industry events: 4GWE; Smart Grid Summit; M2M Evolution; Cloud Communications Summit; Social CRM Expo; SIP Tutorial; VIPeering; Business Video Expo; CVx; Digium|Asterisk (News - Alert) World; StartupCamp; MSPAlliance MSPWorld and more!  Visit TMC Events for a complete listing and further information.

For more information about TMC, visit www.tmcnet.com.

Contact :

Anna Ritchie

Product Manager, Online Communities


203-852-6800 x 107


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Edited by Juliana Kenny