Telecommunications today affects how people connect and do business on a global scale. Being able to deliver a smooth, efficient experience across multiple channels consistently has become essential for the modern telecom industry. And, thanks to new innovative technologies, telecom providers can achieve this goal of a seamless omni-channel experience.

Tbaytel, the largest independently owned telecommunications provider in Canada, announced they have selected key components from Ribbon’s fixed voice core solutions suite to modernize its communications network. Ribbon, a global provider of real-time communications software and IP Optical networking solutions to service providers, enterprises, and critical infrastructure sectors, is deploying its Virtual C20 Call Controller, G6 Media Gateway, Diameter Signaling Controller (DSC), Policy and Routing Server (PSX) and STIR/SHAKEN (identity assurance) solutions.

“We are committed to delivering our customers the best telecommunications experience possible, and this network upgrade is critical to helping us continually offer our residential and business customers the latest in voice and security technology,” said Kory MacLeod, Tbaytel’s Vice President and Chief Technology & Information Officer. “This was a very competitive project, but in the end, we were extremely pleased with Ribbon’s performance during the proof of concept and the level of service and expertise of their professional services organization.”

Ribbon’s Virtual C20 is a software-based carrier-grade solution that delivers Tbaytel advanced switching and call control capabilities. The company’s DSC delivers high-performance processing and high-speed, IP-based fabric switching that is optimized for Diameter and SS7 routing applications. The G6 Media Gateway (News - Alert) helps operators with legacy communications networks to easily link to the revenue-generating IP-based, cloud, and mobile technology. And the Policy and Routing solution intelligently routes calls and ensures maximum utilization of network resources.

The STIR/SHAKEN part of Ribbon’s deployment pertains to the security aspect of telecommunications and is an industry-standard that stands for (Secure Telephony Identity Revisited) STIR / (Signature-based Handling of Asserted information using toKENs) SHAKEN.

The goal of STIR/SHAKEN is to restore the end user’s confidence and trust in receiving phone calls by enabling service providers to authenticate, sign and verify caller identity to protect their customers from malicious attacks, nuisance, and robocalls.

As the world continues to become more and more digital every day, the need for telecom providers to deliver a quality experience will only continue to grow, making more organizations turn to innovative technology to keep up with their competitors and satisfy their consumers.

“Tbaytel has built its reputation on being an excellent community and corporate partner who is laser-focused on providing top-tier communications services to its customers, so we are delighted to extend our longstanding partnership with them and excited to help modernize their communications network,” said Dave Shier, Ribbon’s Vice President of Sales for Canada. “Ribbon’s comprehensive suite of virtualized network transformation solutions deliver Tbaytel the latest in voice, media, signaling, and routing capabilities while enabling them to improve their total cost of ownership and dramatically reduce power, real estate, and maintenance costs with significantly less hardware requirements.”