Cloud/UC and managed service provider Lingo Communications revealed an updated company logo, as well as a new business slogan, to compliment the company’s heightened focus on growth and evolution.
According to representatives of the company, the rebranding is designed to highlight Lingo’s “strength, stability, and transformation”. The updated company logo now features sharp colors of cobalt blue and dark lime, underlined with the simplistic yet effective tagline: "Cloud. Communications. Connectivity.".
"Our new branding is one of many parts of our transformation and helps to strengthen our purpose: to serve growing and underserved markets through appropriate and affordable communications solutions," said Vincent M. Oddo, Lingo's President and Chief Executive Officer. "Our new positioning leverages the strengths and values delivered through each of our businesses and proudly displays the characteristics we want to communicate to our stakeholders about our brands."
The company intends to keep pushing for revitalizing planned updates for Impact Telecom and Tempo Wireless, two of Lingo’s sub brands, in order to create a holistic company theme.
"Even though our logo is changing, our dedication to delivering on our promises to our customers is unwavering," continued Oddo. "What we stand for—our expertise in providing complete and affordable communications solutions will never change."
Edited by Maurice Nagle