Communications and Technology Industry Research

The market for wireless e-mail, also known as “push e-mail,” will continue to grow by leaps and bounds through 2010, Radicati Group said today.

 

In fact, the market research firm predicts that installed push e-mail boxes will grow from 12 million this year to 199 million in four years—representing an average annual growth rate of 103 percent.

 

Wikipedia describes push e-mail as an always-on system, “in which new e-mail is instantly and actively transferred (pushed)” from the mail server to the user agent. Most push e-mail clients, the open encyclopedia says, are smartphones.

 

Looking more closely at the number, Radicati Group said that the North American and European markets account for 96 percent of global wireless e-mail. But, over the next four years that percentage will decline as demand in the Asia/Pacific region increases.

 

The vast majority (92 percent) of push e-mail is used for business, while consumer use accounts for only eight percent of the market. Radicati Group predicts, though, that push e-mail will become more popular, reaching 16 percent of the market worldwide by 2010.

 

It makes sense that business users would find push e-mail most useful. Radicati Group recently reported on a related market, that for unified communications mailboxes. In that report, the research firm predicted UC mailbox deployments will grow from 18 million this year to more than 47 million in 2010.

 

The growth of these types of services, Radicati Group said, is driven by the need businesspeople have to communicate wither each other, and with their clients, more efficiently.

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