ITEXPO
September 1-3, 2009 Los Angeles Convention Center LA, CA
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Development Tools for 4G Hardware and Software, Part 1
(4G4-01)

Wednesday - 09/02/09,  8:30-9:45am

The mathematical theory often associated with wireless and mobile physical layer algroithms are complex and require a lot of thought when looking for new solutions in the wireless network. OFDM and MIMO are at the base of these algorithms. These sessions provides an intuitive and straightforward view beneficial to a wide audience of engineers and project managers.

Presented by:

Frank Schirrmeister
Director, Product Marketing, System-Level Solutions
Synopsys, Inc
Chris Rowen
Chief Technology Officer
Tensilica
Frank Vincze
Region Manager, Americas
Steepest Ascent

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Development Tools for 4G Hardware and Software, Part 2
(4G4-02)

Wednesday - 09/02/09,  10:00-11:15am

Designing for LTE Upstream and Downstream needs to be considered when discussing devices and the services they will support. This session panel will share their experience in building solutions with the network of the future in mind.

Presented by:

Frank Schirrmeister
Director, Product Marketing, System-Level Solutions
Synopsys, Inc
Chris Rowen
Chief Technology Officer
Tensilica
Frank Vincze
Region Manager, Americas
Steepest Ascent

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Using Design to Enrich the User Experience
(4G4-03)

Wednesday - 09/02/09,  11:15-11:40am

As the market heads toward leveraging tomorrow’s broadband wireless network, the wireless value chain – from manufacturers to services providers – must address how to deliver true mobility in form factors that will match the expectation of the user. These days the bar has been raised not only in the hardware, but in software integration and user interface too – requiring the design of mobile devices to creatively turn wireless technology into value-driven, enriching end-user experiences.

Presented by:

Ari Virtanen
Executive Vice President
EB Wireless Solutions (Elektrobit Corporation)

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If you build it, will they come?
(4G4-04)

Wednesday - 09/02/09,  11:40-12:15pm

Migrating to the 4G is not as simple as one would like, and many questions remain as to what makes the most sense to offer as services. What services can be added to the mix that will increase ARPU, or should we expect that the enabling third parties is the best option to increase revenue? When should Voice be considered as an application and not managed as it is today? These are the types of questions facing the service provider and the device manufacturer.

Presented by:

Bassam Hajhamad
Practice Lead
InCode

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Wireless Security: The Other CIA
(4G4-05)

Wednesday - 09/02/09,  1:10-1:35pm

When it comes to security issues the concerns are about Confidentiality, Integrity and Availability [CIA]. When the 4G backbone is in place the same troubles that plague the Internet will be extended to the core of the wireless network and will be present a new untested point of attack. Looking at the common problems being addressed with security solutions, we will look at the risks and probablilities of attacks on 4G networks.

Presented by:

Joe Mazzeo (Moderator)
Founder
Crossfire Consulting
Mikko Varpiola

Codenomicom

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Optimizing Backhaul for the Migration to 4G
(4G4-06)

Wednesday - 09/02/09,  1:35-2:00pm

How do wireless operators migrate the existing cellular network from TDM to packet based services while reducing CAPEX and OPEX spending? This session will explore the available technologies that will provide carriers with opportunities to meet the wireless backhaul requirements to migrate to 4G, roll out broadband data services and to upgrade for the future today.

Presented by:

Stuart D. Little
Director of Corporate Marketing
Harris Stratex Networks

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Testimonials
"The sessions at ITEXPO were truly fantastic. I attended sessions in many tracks. Each was presented in an unbiased manner, focusing on the details and benefits of implementing these useful new technologies. All in all, this was a very good show, well worth my time and financial investment. "
Peter Martin, Sr. Engineer, Network Services-IP Engineering, IPC

"In the recent IT Expo East 2009, I could feel a strong sense of community. What really impressed me was how open people were in describing their challenges. I very much appreciated all of the practical tips for improving customer service in a call center environment."
Haim Argaman, Owner and Senior Consultant, Crimsonet Technologies

"All sessions I attended at ITEXPO were well-presented, informative and very worthwhile. Presenters were well-versed and able to effectively educate the audience on highly technical subjects using understandable terms and examples."
James Brehm, Director of Business Development, Frost & Sullivan

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