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The Global IP Communications Marketplace
IP Communications are rapidly becoming an integral part of the way companies do business.
Before long, the majority of businesses will have their communications infrastructure built
entirely around an IP-platform.
This never-before seen period of growth in our industry represents a very exciting time. But
this comes with some very critical business decisions that companies like yours will need to
make to stay competitive and thrive in this burgeoning market. And one of the most imperative
decisions will be how to acquire new customers to ensure that your company continues to
grow. The very best place to meet thousands of new customers is at INTERNET
TELEPHONY Conference & EXPO - the premier event for the IP Communications industry.
Since we first launched ITEXPO in 1999, more than 60,000 IP Professionals from around the world have joined us
at our events on both coasts. This September, we expect over 7,000 more will descend upon the Miami Beach
Convention Center for INTERNET TELEPHONY Conference & EXPO West 2007. They come by the thousands
from all over the globe to ITEXPO, to learn in the educational sessions, exchange ideas, develop new contacts,
and to meet with vendors like you on the exhibit floor. Just as they have done for the past eight years.
What better place is there to fill your sales pipeline and develop valuable
new relationships,
for 2008 and beyond, than at the world's largest
IP Communications event?
What makes INTERNET TELEPHONY Conference & EXPO unique is the type of attendee you will meet. These
are the decision makers who will make the final call on their company's IP Communications purchases. And the
reason they choose ITEXPO is because they are readers of TMC’s industry leading publications - INTERNET
TELEPHONY Magazine, IMS Magazine, SIP Magazine, and Customer [email protected] Solutions. Not only are these the
most widely read magazines in the industry, but they are written to be read more by the end user rather than those
actually in the IP Communications industry, meaning the readers are your customers and more importantly, your
future customers. And with a combined readership in excess of 500,000, that makes a lot of potential customers!
INTERNET TELEPHONY Conference & EXPO West will be held September 10-12, 2007 at the Los Angeles
Convention Center in California. ITEXPO East will be held January 22-25, 2008 at the Miami Beach Convention Center in Florida. I encourage you to call our sales team today to discuss the many flexible options
we have to put you directly in front of these record crowds.
At INTERNET TELEPHONY Conference & EXPO, you'll have access to more than 7,000 decision makers from
around the world looking to buy products, including more service providers, enterprises, government buyers,
SMB’s, resellers and developers than any competitive event in the market. As of the time I am writing this we are
more than 80% sold out in Los Angeles. Call Dave Rodriguez at 203-852-6800 x146 or send an e-mail to [email protected], to ensure there is space for you.
Come see for yourself why this is the only event attracting new
customers and why deals are made in such large numbers!
Sincerely,
Rich Tehrani, TMC President and Conference Chairman
There are many reasons why ITEXPO is the premier event in the IP Communications space, including the
most relevant topics, the convenient bi-coastal locations, and the unsurpassed marketing support from TMC.
But more than anything, what draws more buyers to ITEXPO than any other event is the in-depth educational
content supported by the industry’s leading publications - INTERNET
TELEPHONY Magazine, IMS Magazine, SIP Magazine, and Customer [email protected] Solutions. Both the comprehensive conference curriculum, and the
free workshops and seminars, are built to provide information of the highest quality, educating all areas from
the most knowledgeable developer down to the CEO of a financial institution exploring options to improve his
business’ profitability.
Meet New and Different Customers
Because we get such a wide variety of new customers, one thing that will always make ITEXPO unique is the
number of new people you will meet compared with other events in the industry. At some events, it seems the
only customers who come to your booth are those who have an appointment. At IT Expo, you’ll have access to
thousands of potential customers in the exhibit hall, at the receptions, and in the keynote sessions. And since
more than 1/3 of all attendees said this is the only event they plan to attend this year, that this is your only
chance at all to meet with roughly 2,500 attendees.
ITEXPO Delivers the ROI You Expect
from a Major Event
With the number of new customers you will meet at INTERNET
TELEPHONY Conference & EXPO, you will find the best ROI of
any show in the industry. In fact, many exhibitors at ITEXPO have
completed enough sales to more than pay for their entire
exhibit....before the show was even over. Because of nature of the
audience - high level attendees with a definite interest in learning
more about products - the audience at ITEXPO delivers more
revenue than any other event. That is why some of our repeat
exhibitors have taken to calling ITEXPO “the ROI show”.
There were actually too
many press people, making it
difficult to engage them all.
— Jill Schmidt
Vice President
S&S Public Relations
There will be hundreds of members of the media and industry analysts, looking to get the latest information on
the industry’s leading companies and any new developments. The event will attract press from major daily
newspapers, industry publications, blogs, Web sites, broadcast media, research firms, and VCs — all there to
cover the event and learn more about your company.
What better place to make your major announcement than at
INTERNET TELEPHONY Conference & EXPO?
Not only is ITEXPO the largest event in our industry this year, but its
also the first of the busy fall season. With hundreds of press and
analysts in attendance, ITEXPO is the ideal location to make major
announcements or to launch your new product. By making your
announcements at ITEXPO, you’ll not only get the attention of the
massive crowds and huge numbers of press in attendance, but you’ll
also get a jump on the competition who are waiting for another show
later in the fall to make their announcement.
Meet More New Customers
Whomever Your Customers Are,
You’ll Find Them at ITEXPO!
You’ll Meet Both the Highest QUANTITY
AND Highest QUALITY Attendees at Your Booth!
Attendees have buying power and
are ready to use it!
88%
are personally involved in buying IP
telephony products/services for their organizations.
71%
plan to purchase products and services
they saw on the show floor within the
next 12 months.
72%
say this conference influenced a
product selection.
80%
say they have decided to deploy IP Communications and come to this event to find the right solutions.
*All statistics from Internet Telephony Conference & EXPO show survey
INTERNET TELEPHONY conference is
always one of our favorites and every year we
have a great experience. Lot of qualified
candidates walking through the aisles.”
— Todd Hirshorn
InPhonex
Exhibitor, ITEXPO East 2007
ITEXPO Attendees are Buyers of IP
Products and Services
No matter what type of solution you sell, you’ll find attendees at INTERNET TELEPHONY Conference
& EXPO are looking to buy it. When you look at the numbers, 73% of attendees said they plan to
purchase a product they saw at the last ITEXPO; and more than 60% of attendees plan to spend at
least $100,000 this year on IP products. That means there are literally thousands of attendees on the
exhibit floor looking to buy what you offer AND have the money to spend.
*source: post-conference attendee surveys and registration information
The show has been fantastic. I've been
coming to these shows since the mid-90's
and the caliber of people coming to this
show is the best. These are people looking
for solutions. These are people looking for
products to sell. This is business happening
here. This is fantastic.”
— Leif Ringstad, Senior Manager, Western U.S.
Samsung
Exhibitor, ITEXPO West 2006
Below is a list of just some of the products & services attendees said they came to
INTERNET TELEPHONY Conference & EXPO specifically looking to buy on the exhibit floor*:
Focus on Educational Content Ensures the Highest Quality Attendees
The reason the attendees of INTERNET TELEPHONY Conference & EXPO are the best you'll
find at a trade show is because they come to the event to learn — both in the sessions and
from you on the exhibit floor. They are serious about enhancing their knowledge and are at
the event because they want to make their business better.
The reason they choose INTERNET TELEPHONY Conference & EXPO is the unparalleled
quality of the educational courses offered. As the publishers of the industry’s leading
magazines — INTERNET
TELEPHONY Magazine, IMS Magazine, Unifed Communications Magazine, and Customer [email protected] Solutions, and the industry’s leading and most informative Web site, TMCnet,
we are in a unique position to serve as the thought leaders of this emerging industry. Our team of editors spends literally
months gathering abstracts from respected companies and building a comprehensive program built on providing true
education, not on satisfying an exhibitor's desire to deliver a canned pitch in their session.
This focus on quality educational content delivers only the most serious attendees, who, in turn, become the most dedicated customers.
Another reason the educational content at INTERNET
TELEPHONY Conference & EXPO is unsurpassed is the
quality of the presenters. Our editorial team carefully selects
the presenters from the many hundreds of who submitted
proposals. The result is a collection of industry leading
experts - the cream of the crop - mostly top executives with
decades of experience.
*source: post-conference attendee surveys and registration information
Your presenters had a great command of the subject
matter and delivered real information I could use to
build my business. I can’t wait to attend next year.
— Bruce Stimon, VoIP Solutions Director
Basix Automation Integrators
Conference Attendee - ITEXPO East 2007
No matter what type of customer you are looking
for, INTERNET TELEPHONY Conference &
EXPO attracts them in masses — Resellers,
Developers, Enterprises, Service Providers,
Government, SMBs. By offering top-level
educational content specifically tailored to meet
the needs of these different market sectors,
INTERNET TELEPHONY Conference & EXPO is
seen by attendees as the premier event to meet
their developmental needs. This ensures that we
continually attract these groups in huge numbers,
which translates into huge crowds on the exhibit
floor, more quality leads, and more sales.
Look at the numbers at ITEXPO — we have
more Resellers or Service Providers or
Enterprises than some industry conferences
have in total attendance!
No matter what industry you are targeting, you will find them
en masse at ITEXPO West *source: post-conference attendee surveys and registration information
This is probably the pinnacle show that we've attended. On the first day, at about hour 6, our expectations
have already been met. We've been in business since 1992, and in that time I have to say this is the best show
that we have attended.
— Greg Lohrenz, CEO
AiTech
Exhibitor, ITEXPO East 2007
**projected attendance for ITEXPO West 2007
Resellers and VARs
The ONLY Event Attracting VARs/Resellers/Agents
INTERNET TELEPHONY Conference and EXPO is the only IP Communications event attracting
significant numbers of VARs and Resellers around the globe seeking partnerships with manufacturers
and service providers. They also come for the unsurpassed educational content, including dedicated
tracks created specifically to meet their needs, and the unsurpassed Reseller Solutions Day, which is a
free, day-long seminar.
Content at INTERNET TELEPHONY Conference & EXPO for VARs
and Resellers includes:
• SIP Workshop
• IP Telephony Development Track
• Open Source Telephony Workshop
• Reseller Solutions Day
(free educational event for qualified resellers
and solutions providers)
As ITEXPO continues to grow, we
are expecting no fewer than
2,000 Resellers in Miami Beach,
coming from nearly 1,000 different
organizations, including VARs,
Agents, Network System
Integrators, Interconnect firms,
Distributors, and Resellers.
*source: post-conference attendee surveys and registration information
INTERNET TELEPHONY
Conference & EXPO is the
only event
with a
specifically dedicated RESELLER SOLUTIONS DAY attracting thousands
of Resellers.
75%
of exhibitors described the leads they
collected as 'Very Good' or 'Excellent'
Source: Post conference survey, ITEXPO East 2007
Enterprise, Government & SMBs Represented
More Representatives of Enterprises, SMBs and
Government
Agencies Seeking to Implement
IP Communications
At ITEXPO West ‘07, we expect nearly 2,500 decision maker 2,500 decision makers representing more than 1,000 large
and small businesses and enterprises, as well as government agencies, to be in attendance. These
people are coming to learn more about how IP Communications can improve their buisness, but just as
important is that the they will be looking for partners to help them implement these new technologies. As
you know, thousands of buisnesses will be transitioning to IP Communications this year, and as others have
in the past, many will turn to INTERNET TELEPHONY Confernece & EXPO for help.
INTERNET TELEPHONY Conference & EXPO West
2007 features four days
of education specifically
designed for enterprises and government.
Some of
the topics covered include:
Of the 7,000 expected attendees in Miami Beach, we project that more than 1,500 of them will represent
Service Providers and Carriers. The reason we can attract so many Service Providers is the exclusive
content created especially for them, including a full track dedicated to the Service Provider sector.
Among the topics that will attract more
Service Providers, Carrirers, Cable,
ISPs, etc include:
Cable IP Solutions
Conferencing & Collaboration
Consumer VoIP Marketing Summit
ENUM/Number Porting
Fixed Mobile
Convergence/Dual Mode
IMS
IPTV
Mobile/Wireless IP
SIP Workshop
Triple Play Solutions
VoIP E911
VoIP Peering
VoIP Regulation & Taxation
VoIP Traffic Management
*source: post-conference attendee surveys and registration information
The show has been terrific. We have
attended all of the INTERNET TELEPHONY
shows since 2000 and every show has been
great. One of the things that has been really
great is that every year it gets better.
of exhibitors said they obtained more quality leads
at this event than any other in the past 12 months.
Source: Post conference survey, ITEXPO East 2007
Anyone in the world looking to deploy VoIP services attends INTERNET TELEPHONY
Conference & EXPO. This is the carrier's show. We've met tons of qualified people looking for
VoIP termination and gathered many, many excellent leads. The leads we generated here are like
ducks in a barrel, and I've got a shotgun! This is clearly the best VoIP show for us and for anyone
looking to reach domestic and international service providers.
— Luis Torres, Carrier Account Executive
XO Communications
Exhibitor - ITEXPO East 2006
The Industry’s Busiest Exhibit Hall
The Busiest Exhibit Floor in the Industry
Delivers
the ROI You Expect
The exhibit floor at INTERNET TELEPHONY Conference & EXPO is the most crowded in the industry. And
beyond the quantity, we attract the highest level of attendees — top level decision makers, most of whom are
on the exhibit floor to shop for their next partners. The end result is more leads for you — which means more
sales and better business.
Stretch your marketing dollar further and generate the ROI you need by exhibiting at ITEXPO.
Two full-conference passes w/ unlimited number of
exhibitor booth personnel badges.
Unlimited e-mailed VIP passes imprinted with your logo
to send to customers, partners, and prospects inviting
them to visit the exhibit hall free of charge.
Hyperlink from INTERNET TELEPHONY Conference
& Expo Web site to your site.
50 word description in the Show Directory and on the official
Show Web site with logo and link to your Web site along with
product offering listings.
Company booth sign.
The chance to gather hundreds of new leads!
54%
of exhibitors said they needed more time
to handle all of the exhibit hall traffic
This is our third Internet Telephony show, and
we’re very excited to be here. We’ve done a lot of
other shows and by far this is the best show that we
do. We get more return on our investment at this
show and we’re excited to be here. It’s a great show
and definitely we’ll be back next year.
— Scott Navratil
Director of Sales & Marketing
Dash911 Solutions
Join Us for ITEXPO
Huge Prize Giveaways to Attract and
Keep
Attendees in the Exhibit Hall
And one of the sponsorships that will certainly stir up the most interest will
be the major giveaways planned. We are planning a spectacular vehicle
giveaway, certain to exceed the excitement generated by the Harley and
FJ Cruiser in Ft. Lauderdale. To win, attendees need to visit the booths of
the giveaways sponsors - meaning you get constant traffic and generate
hundreds, maybe thousands, of leads.
IP Communications are rapidly becoming an integral part of the way companies do business.
Before long, the majority of businesses will have their communications infrastructure built
entirely around an IP-platform. 
There were actually too
