[July 02, 2025]

Saudi Arabia Prepaid Card and Digital Wallet Market Databook 2025, with Initiatives from STC Pay, Riyad Bank, Al Rajhi Bank, Saudi National Bank, Alinma Bank, STC Bank, Mastercard, PayTabs, and Stripe - ResearchAndMarkets.com

The "Saudi Arabia Prepaid Card and Digital Wallet Market Intelligence and Future Growth Dynamics Databook - Q2 2025 Update" has been added to ResearchAndMarkets.com's offering.

The prepaid card and digital wallet market in Saudi Arabia is poised for growth, expecting an annual increase of 9.1% to reach USD 9.65 billion by 2025. From 2020 to 2024, the sector has enjoyed a CAGR of 15.1%, with projections indicating a continued upward trend at 7.5% CAGR from 2025 to 2029. It is anticipated that the market will grow from USD 8.85 billion in 2024 to USD 12.88 billion by the close of the decade.

Key Trends and Drivers

The transition to a cashless society in Saudi Arabia, spurred by government initiatives, the thriving e-commerce sector, and corporate use of prepaid cards, underlies the market's expansion. There is a clear shift from cash to digital methods, largely due to technological advancements and fintech innovations. Financial institutions and solution providers actively respond to evolving consumer demands.

As prepaid cards further integrate into the financial system, focusing on security enhancement, usage expansion, and user segmentation becomes vital. Corporate demand for managing expenses and incentives with prepaid cards underscores the market's sustainability. With regulatory support and greater consumer acceptance, the use of prepaid solutions is expected to rise, reinforcing the digital payments era in Saudi Arabia.

Accelerated Adoption of Digital Payment Solutions

• The government's Vision 2030 emphasizes reducing cash usage, aiding the proliferation of prepaid cards. Both traditional banks and fintech are pivotal in this shift.
• Digital-only banks and fintech firms boost the prepaid card trend by offering efficient, tech-driven payment solutions. Consumers increasingly seek digital alternatives over cash.
• Expansion in prepaid offerings by financial institutions is anticipated, particularly in integration with digital wallets and contactless payments.

Growth of E-commerce

• The booming e-commerce market enhances prepaid card uptake, providing consumers with a secure, convenient method for online transactions.
• Younger demographics are driving digital transactions, with prepaid cards seen as an appealing alternative due to their flexibility and controlled spending.
• The integration of prepaid cards into retail and online platforms will amplify demand, facilitating the cashless transition.

Corporate Usage of Prepaid Solutions

• Corporates leverage prepaid cards to streamline financial processes, efficiently manage expenses, and incentivize employees.
• Prepaid solutions offer companies financial control and efficient budget management, reducing unauthorized spending.
• Demand for advanced features like automatic limits and detailed financial tracking will escalate, reflecting a rise in prepaid card use within business operations.

Competitive Landscape

Government directives, consumer demand, and technological advances bolster the competitive environment in Saudi Arabia's prepaid card market. Notable players include STC Pay, Riyad Bank, and Al Rajhi Bank, which utilize extensive networks to offer corporate and retail solutions. Emerging fintech and digital banks introduce innovative products targeting tech-savvy consumers, intensifying market competition.

Recent Developments

• Al Rajhi Bank's collaboration with Mastercard to fortify prepaid card functionality signifies ongoing enhancements in offering secure, wide-reaching solutions.
• With strategic partnerships, international entities like PayTabs and Stripe integrate payment processing capabilities, amplifying digital payment options.

Future Outlook

Anticipated market expansion is supported by digital payment adoption and regulatory encouragement. As the landscape grows more competitive, product differentiation with enhanced features will become imperative. Open banking initiatives will foster further innovation, ensuring prepaid cards remain relevant to evolving demands.

This in-depth analysis of the Saudi Arabian prepaid card market provides insights into market dynamics, including comprehensive metrics like transaction value, volume, and category-specific trends. It serves as a strategic resource for understanding consumer behavior and segment opportunities within the rapidly evolving digital payment landscape.

Company Coverage:

• STC Pay
• Riyad Bank
• Al Rajhi Bank
• Saudi National Bank (SNB)
• Alinma Bank
• STC Bank
• D360
• Mastercard
• PayTabs
• Stripe

Key Attributes:

Report Scope

This report offers an in-depth, data-driven examination of prepaid payment instruments, focusing on expenditures via prepaid cards and digital wallets within both retail and corporate consumer sectors. It also presents an overview of consumer behavior and retail spending patterns in Saudi Arabia.

The report includes a detailed breakdown of key market segments for each country. Comprising 111 tables and 136 charts, it delivers a comprehensive analysis of the prepaid card and digital wallet markets.

With over 80+ country-level key performance indicators (KPIs), the report provides a thorough understanding of market dynamics in the prepaid card and digital wallet sectors, as follows:

• Saudi Arabia Prepaid Payment Instrument Market Size and Forecast
• Saudi Arabia Digital Wallet Market Size and Forecast
• Saudi Arabia Digital Wallet Market Size and Forecast by Key Segments
• Saudi Arabia Digital Wallet Retail Spend Dynamics
• Saudi Arabia Prepaid Card Industry Market Attractiveness
• Saudi Arabia Open Loop Prepaid Card Future Growth Dynamics
• Saudi Arabia Closed Loop Prepaid Card Future Growth Dynamics
• Saudi Arabia Prepaid Card Consumer Usage Trends
• Saudi Arabia Prepaid Card Retail Spend Dynamics
• Saudi Arabia General Purpose Prepaid Card Market Size and Forecast
• Saudi Arabia Gift Card Market Size and Forecast
• Gift Card Market Size and Forecast by Functional Attribute
• Gift Card Market Size and Forecast by Consumer Segments
• Gift Card Market Share Analysis by Retail Categories
• Saudi Arabia Entertainment and Gaming Prepaid Card Market Size and Forecast
• Saudi Arabia Teen and Campus Prepaid Card Market Size and Forecast
• Saudi Arabia Business and Administrative Expense Prepaid Card Market Size and Forecast
• Saudi Arabia Payroll Prepaid Card Market Size and Forecast
• Saudi Arabia Meal Prepaid Card Market Size and Forecast
• Saudi Arabia Travel Forex Prepaid Card Market Size and Forecast
• Saudi Arabia Transit and Tolls Prepaid Card Market Size and Forecast
• Saudi Arabia Social Security and Other Government Benefit Programs Prepaid Card Market Size and Forecast
• Saudi Arabia Fuel Prepaid Cards Market Size and Forecast
• Saudi Arabia Utilities, and Other Prepaid Cards Market Size and Forecast
• Saudi Arabia Virtual Prepaid Card Industry Market Attractiveness
• Saudi Arabia Virtual Prepaid Card Market Size by Key Categories 

For more information about this report visit https://www.researchandmarkets.com/r/pv42ll

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View source version on businesswire.com: https://www.businesswire.com/news/home/20250702003943/en/

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