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Conversica Advances GenAI Chat with Release of Brand-Specific Large Language Models
[February 12, 2024]

Conversica Advances GenAI Chat with Release of Brand-Specific Large Language Models


Conversica, Inc, the leading provider of Conversational AI solutions for enterprise revenue teams, today announced the addition of new Contextual Response Generation to its Conversica Chat solution, making it the first enterprise chat offering that leverages the best of GPT and Retrieval Augmented Generation (RAG) capabilities for a dynamic, brand-safe web chat experience. The new release delivers accurate, brand-specific conversations while also incorporating safeguards against unintended responses and AI hallucinations. No more inaccurate or outdated information that produces false responses incongruent with the brand-Conversica Chat with Contextual Response Generation "learns" the brand's information to inform conversations with both prospect and existing customers.

The new Conversica Chat addition is trained solely on customer data, removing the need for fine-tuning public models. This technology leverages RAG capabilities to use customer-specific data, delivering accurate, dynamic chat conversations that intelligently qualify leads through natural human-like conversations. By combining the power of GPT with the precision of the latest in enterprise AI retrieval mechanisms, Conversica Chat technology leads the evolution of Generative AI chat solutions for larger enterprise use, to help organizations meet evolving consumer demands and distinguish brand experiences from their competitors with personalized, one-on-one experiences.

In the rapidly evoving landscape of Large Language Models (LLMs), Conversica's retrieval of brand-specific information in responses makes Generative AI accurate, driving value to highly regulated and/or brand-sensitive organizations looking to leverage the technology for external-facing use cases, but with the required level of control that the most regulated companies can use. Rather than relying solely on generic datasets from public LLMs that are, at best, fine-tuned with customer data, Conversica deploys a combination of AI technologies to deliver client-specific LLMs, providing accurate and dynamically generated interactions that are domain-specific and brand safe.



"Conversica continues to make significant advancements specifically for the larger enterprises that prioritize accurate brand representation and powerfully human exchanges at scale with human-like, dynamic, and contextually aware AI-driven conversations," said Jim Kaskade, CEO of Conversica. "Chat solutions have become ubiquitous in today's digital landscape. Yet, for Fortune 100 enterprises, leveraging generative AI-powered chat technologies has remained a complex challenge-until now. Conversica Chat offers a client-specific, single-tenant solution that delivers regulatory compliant and seamless GPT experiences resulting in brand-safe conversations for enterprise revenue teams. We are ready to redefine how enterprises engage with AI-powered chat, setting a new standard for excellence in the most demanding environments."

For more information about Conversica Chat with Contextual Response Generation, please visit our AI Chat platform page.


About Conversica

Conversica delivers two-way conversations that activate all parts of the funnel with precision, proactively increasing conversions and growth. Whether the focus is converting leads in Marketing, closing deals in Sales or growing existing customers in Customer Success, Conversica's Powerfully Human? conversations are informed by the industry's most advanced enterprise-class, self-learning AI models derived from billions of human interactions over more than a decade. The Conversica Conversational AI platform is powerful enough to hold meaningful two-way conversations in real-time across the entire customer lifecycle and smart enough to seek out and fill the 'conversation gaps' in the funnel, delivering the right message at the right time to put any hint of interest on the fast track to conversion. Attack each gap and slowdown point in the buyer journey with precision, influencing and persuading leads, prospects and customers through automated 1:1 dialog tailored to the unique needs of each contact. To learn more, visit conversica.com and follow the company on Twitter, LinkedIn and Facebook.


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