Shipt's Holiday Survey Reveals Consumers are Prioritizing Value, Reliability, and Quality Gift Delivery this Season
Majority of consumers say it is important that gifts reach loved ones on time, and that brick-and-mortar stores offer delivery
BIRMINGHAM, Ala., Nov. 20, 2023 /PRNewswire/ -- Shipt, the retail tech company known for connecting people to high-quality same-day and next-day delivery, is sharing key consumer insights drawn from a recent nationwide survey assessing how consumers are thinking about value and quality when it comes to holiday shopping and delivery.
Shipt plays a unique role in the delivery ecosystem, particularly during the capacity-constrained fourth quarter. The service allows for high-quality, personalized delivery directly to a consumer's doorstep in as soon as an hour. In addition, the company offers consumers an efficient, timely way to send gifts and food to loved ones across the country.
Shipt's insights and understanding of the holiday season trends are grounded in that work connecting consumers to reliable delivery from their favorite retailers through an online marketplace – and, through a last-mile offering, connecting retailers to high-quality delivery for orders placed on their own websites.
"We hear from our customers and retail partners that the perfect combination of speed, reliability, and value is really what matters, especially during the holiday season," said Shipt Chief Operating Officer Raj Kapoor. "What we see is that consumers understand the constraints of the system. They turn to same-day delivery, through services like Shipt, to ensure they get the items they want and need delivered where they need them as efficiently as possible, prioritizing trustworthy and quality delivery."
Top insights include that:
In the final week leading to December 25, consumers and retailers alike turn to Shipt at an even higher rate because Shipt offers no peak surcharges, friendly shoppers and drivers known for going above and beyond, and delivery in an hour or less all the way through Christmas Eve.
"The cost and quality of on-time shipping and delivery options is especially top-of-mind for consumers and retailers in that last week before Christmas after deadlines have passed for traditional carriers," continued Kapoor. "Shipt prioritizes both affordability and reliability for our customers and retailer partners alike, connecting them to fast, last-minute delivery with a personalized touch."
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