Genesis Financial Solutions rebrands as Concora Credit
BEAVERTON, Ore., Sept. 25, 2023 /PRNewswire/ -- Genesis Financial Solutions has rebranded itself as Concora Credit. The company has also launched a new website, www.concoracredit.com, to support the new brand and a new tagline, 'Do More with Concora Credit.' The new brand is rooted in helping consumers Do More with Credit.
"This is a big step for us. Our branding journey started a year ago, and we determined that we had an opportunity to become better known to the millions of consumers we serve today and hope to serve in the future," said Bruce Weinstein, President and CEO of Concora Credit Inc. "We have a track record of delivering results for the customers we serve and our investors. Our new brand and mission capture the momentum of the business as we plan our next 20 years."
"Everyone in the business is excited by the change," said Wayne Young, Chief Operating Officer of Concora Credit Inc. "The customers and partners we work with can expect the same great service as the company sharpens its focus on helping them Do More with Credit."
As part of the rebranding effort, Genesis Financial Solutions and Genesis FS Card Services will become Concora Credit Inc. The Genesis Credit Private Label Credit Cards will also be rebranded Concora Credit. The company will be based in its hometown, Beaverton, Oregon, where it was founded over 20 years ago to focus on the needs of underserved consumers with less-than-perfect credit.
About Concora Credit Inc.
Do More with Concora Credit
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SOURCE Concora Credit Inc; Genesis Financial Solutions
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