CAPITAL BRANDS ANNOUNCES JODI ALLEN AS NEW PRESIDENT
JODI ALLEN JOINS THE MAKERS OF LEADING SMALL KITCHEN APPLIANCE BRANDS, NUTRIBULLET AND MAGIC BULLET, TO DRIVE STRATEGIC GROWTH FOR THE COMPANY'S GLOBAL PORTFOLIO OF INNOVATIVE PRODUCTS
LOS ANGELES, Sept. 18, 2023 /PRNewswire/ -- Today, California-based appliance company Capital Brands known for the nutribullet and magic bullet brands announced Jodi Allen as its new President effective September 12, 2023.
Allen will report to Mike Prager, CEO of De'Longhi Group North America, Inc. which acquired Capital Brands in 2020. In this role, Allen will be responsible for driving strategic growth for the company's global portfolio of innovative products that serve over 80 million customers worldwide.
"With her breadth of experience in branding, innovation and building trusted retailer partnerships, we are thrilled to have Jodi lead our global business growth plans," said Prager.
Allen brings broad expertise from the home and appliance categories, holding roles across marketing, general management, product innovation, strategy and finance. She has had a long and successful career driving innovation and growth for globally loved and recognized brands.
Allen most recently served as Behr Paint Company's Global Chief Marketing Office driving record market share, sales and profit growth. Prior to Behr, she spent over a decade at Whirlpool Corporation in various executive roles for the global consumer appliance company including General Manager where she had P&L accountability overseeing the dishwasher business for industry-leading brands such as KitchenAid, Maytag and Whirlpool. Allen also held the top marketing role at Sealy Mattresses where she introduced new product category innovations and breakthrough advertising that drove record revenue and profit growth.
"I see incredible opportunity for the nutribullet and magic bullet brands and their unique purpose to make healthy living easier for everyone," said Allen. "I am excited to jump in and start collaborating with our talented team members, valued retail partners and loyal consumers to deliver consistent growth as an innovative leader in the category."
In addition to her extensive experience, Allen holds a bachelor's degree in finance from The Ohio State University and an MBA from the University of Dayton Graduate School of Business.
About Capital Brands
*Source: Circana, Retail Tracking Service, Unit sales, January 2023-June 2023
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SOURCE Capital Brands
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