Path to Purchase Institute's P2PI LIVE & Expo Brings Together Consumer Packaged Goods Companies and Retailers to Share Insights and Strategies for Evolving, Adapting and Succeeding in the Next Generation of Omnicommerce
Must-Attend Event Offers Unmatched Education, Research, an Expo and Networking
P2PI LIVE & Expo Produced by EnsembleIQ
CHICAGO, Sept. 18, 2023 (GLOBE NEWSWIRE) -- The Path to Purchase Institute, part of EnsembleIQ, today unveils its 2023 P2PI LIVE & Expo conference program. Over three days, the event brings together consumer packaged goods (CPG) companies and retailers to share insights and strategies for evolving, adapting and succeeding in the next generation of omnicommerce. P2PI LIVE & Expo takes place November 7-9 in St. Louis, MO. Register here.
“Our flagship event is designed to help retail leaders keep up with the changes in shopping behavior,” said Eric Savitch, Vice President and Brand Director, Path to Purchase Institute. “We’re excited to bring our community together for thought leadership, education and networking. The insights and strategies attendees will acquire at the event will help their businesses succeed in the years to come.”
Marie Stafford, Global Director, Wunderman Thompson Intelligence, will deliver the opening keynote, “The Age of Re-enchantment.” Wunderman Thompson Intelligence, an in-house futures think tank, produces trend forecast reports focusing on the intersection between consumer behavior and culture. Stafford will share emerging consumer trends and key implications for CPGs.
The robust conference program features curated sessions with focused topic areas, including tracks dedicated to the BevAlc category and retail media as well as interactive Q&As with speakers. Highlights include:
P2PI LIVE & Expo will also feature an expo showcasing the most innovative solution providers in commerce marketing as well as networking opportunities.
During the event, the Path to Purchase Institute will name the winners of the third annual OmniShopper Awards, the first and only program designed to recognize excellence in shopper engagement across the entire path to purchase, and the Women of Excellence awards, which recognizes female brand marketers, retailers, agency executives and solution providers for their achievements in influencing the shopper marketing industry along the path to purchase.
On November 7, Path to Purchase Institute Connect brings CPGs to participate in 20-minute one-on-one, in-person meetings with retail media networks, agencies and solution providers, to discuss new products and services, marketing initiatives and business strategies. CPGs interested in participating should contact Jennifer Miller at [email protected].
Solution providers are encouraged to seek P2PI LIVE & Expo sponsorship opportunities here.
To register to attend the P2PI LIVE & Expo, click here.
About the Path to Purchase Institute
The Path to Purchase Institute is a global member community serving the needs of brand manufacturers, retailers, agencies and the entire ecosystem of solution providers in the commerce marketing industry.
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