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Global Subscriber Data Management Market Size Forecasted to Reach USD 21.08 Billion by 2032, at 15.7% CAGR: Polaris Market Research Statistics Report
[August 02, 2023]

Global Subscriber Data Management Market Size Forecasted to Reach USD 21.08 Billion by 2032, at 15.7% CAGR: Polaris Market Research Statistics Report

NEW YORK, Aug. 2, 2023 /PRNewswire/ -- A latest research report [115+] pages with 360-Degree visibility, titled "Subscriber Data Management Market Share, Size, Trends, Industry Analysis Report, By Solution (Subscriber Policy Management, Subscriber Data Repository, Subscriber Identity Management, and Subscriber Data Federation); By Deployment, By Application; By Region; Segment Forecast, 2023 - 2032" published by Polaris Market Research in its research repository.

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"According to research report, the global subscriber data management market size/share was valued at USD 5.2 Billion in 2022 and is expected to touch USD 21.08 Billion by 2032, growing at a CAGR of 15.7% during the forecast period."

What is Subscriber Data Management? How Big is Subscriber Data Management Market Size?

  • Overview

Subscriber Data Management (SDM) plays a key role in modern telecommunications networks, simplifying the network upgrade path. SDM is a centralized storage system used by a network operator or telecommunication company that organizes and retrieves data related to specific subscribers in the network. It allows service providers to efficiently manage subscribers and records of user information. This system makes it easy to analyze and access data and implement changes as per need, as all subscriber data is centralized.

SDM manages information on 4G and 5G subscriptions like subscriber's identity, service preferences, subscribed services, contact details, and billing information. In addition, SDM maintains unique subscriber identities, such as International Mobile Subscriber Identity (IMSI) in mobile networks or IP addresses in IP-based networks. The rise in the usage of mobile devices globally is propelling the subscriber data management market size growth.

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(The sample of this report is readily available on request. The report sample contains a brief introduction to the research report, Table of Contents, Graphical introduction of regional analysis, Top players in the market with their revenue analysis and our research methodology.)

Our Sample Report May Includes:

  • 2032 Updated Report Introduction, Overview, and In-depth industry analysis.
  • 115+ Pages Research Report (Inclusion of Updated Research).
  • Provide Chapter-wise guidance on Request.
  • 2023 Updated Regional Analysis with Graphical Representation of Size, Share & Trends.
  • Includes Updated List of table & figures.
  • Updated Report Includes Top Market Players with their Business Strategy, Sales Volume, and Revenue Analysis.

Some of the Top Market Players Covered Are:

  • Amdocs Inc.
  • Ceragon
  • Ciena
  • Cisco Systems
  • Code & Pepper
  • Computaris International
  • Ericsson
  • Extreme Networks
  • Hewlett Packard Enterprise, 
  • Kieli Analytics
  • Juniper Networks
  • Oracle Corporation
  • Openwave Mobility
  • Optiva Inc.
  • Procera Networks
  • Redknee Solutions Inc.
  • Nokia Corporation
  • Huawei Technologies
  • ZTE Corporation

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Prominent Growth Driving Factors

  • LTE and VoLTE technologies: The growing demand for LTE and VoLTE technologies and the rising acceptance of these solutions among leading telecom firms in order to minimize operating costs for networks and the required consolidation of user's data are the major factors driving the market growth.
  • R&D investments: Increasing investments in research and development activities to develop solutions with more improved abilities and features is enhancing the subscriber data management market growth. These features may include enhanced scalability, data security measures, and real-time analytics.
  • Focus of major companies on customer experience management systems: These systems deliver exceptional experiences, personalized promotions, and timely support, enhancing customer satisfaction, reducing churn, and increasing loyalty. They provide a holistic view of each subscriber, enabling operators to offer tailored experiences throughout the customer journey. These factors are boosting the subscriber data management market demand.
  • Integration of advanced technologies and solutions: Growing adoption of cloud-based models among various leading companies as well as integration of new technologies and solutions for enhancing the productivity and efficiency of organizations, is fostering market growth.

Recent Trends Influencing the Market

  • Startup surge and innovations: Rising number of startups entering the market is anticipated to create growth opportunities for the subscriber data management market. For instance, in February 2023, Google Cloud unveiled the launch of its three new telecom products specially designed to assist the communication service providers. The newly released solutions, which comprise Telecom Network Automation, Telecom Data Fabric, and Telecom Subscriber Insights, will offer a unified cloud solution and assist CSPs in effectively constructing, deploying, and managing their networks.
  • Rapid deployment of 5G networks: The rapid adoption of 5G networks, which provide increased bandwidth, lower latency, and higher connection density, has resulted in a massive influx of data and growing interest in incorporating cutting-edge technologies like AI and ML. Subscriber data management solutions have been created to assist service providers in handling the enormous amounts of data generated by IoT devices, ensuring seamless, superior customer experiences and unbroken connectivity. These factors are supporting the industry expansion.

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Segmental Analysis

  • Subscriber data repository segment held the highest subscriber data management market share in 2022

Based on the solution, subscriber data repository category dominated the market in 2022 owing to the rising augmentation of mobile devices along with increasing adoption of quick internet services worldwide, which has led to increased data generated by users. In addition, Furthermore, improvements in data repository solutions that enable service providers to capture and analyze data more efficiently, as well as the growing customer preference for personalized services specifically tailored to their specific needs and requirements, are also likely to accelerate the segment market growth.

  • Cloud-based segment witnessed a significant market share in 2022

On the basis of deployment subscriber data management market segmentation, cloud-based category registered the revenue share in 2022 due to its various advanced and favorable advantages, such as advanced security delivering real-time data access and analysis, as well as improved security measures to protect subscriber data. Moreover, cloud-based solutions reduce the requirement for upfront investments in hardware and infrastructure, lowers capital expenditure, and enable service providers to utilize the pay-as-you-go system. These factors are fueling the segment demand. 

  • Mobile segment is predicted to show major growth over foreseen period

By application, mobile category is expected to have the greatest revenue share in the subscriber data management market throughout the predicted period. This growth can be attributed to the continuous growth of the mobile subscriber base due to the widespread adoption of smartphones, improved network coverage, declining data tariffs, and a significant rise in data traffic and consumption, which increased the need for advanced subscriber data management solutions.

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Subscriber Data Management Market: Report Scope

Report Attribute


Revenue forecast in 2032

USD 21.08 Billion

Market size value in 2023

USD 5.66 Billion

Expected CAGR Growth

15.7% from 2023 – 2032

Base Year


Forecast Year

2023 - 2032

Top Market Players

Packard Enterprise, Oracle Corporation, Computaris International, Procera Networks Inc., Openwave Mobility Inc., Redknee Solutions Inc., Extreme Networks, Kieli Analytics, Nokia Corporation, Cisco Systems, Huawei Technologies, Ericsson, ZTE Corporation, Juniper Networks, Code & Pepper, Ceragon, Ciena, Amdocs Inc., and Optiva Inc.

Segments Covered

By Solution, By Deployment, By Application, By Region

Customization Options

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Geographical Overview

  • North America region witnessed the highest market share in 2022

By geographical analysis, subscriber data management market in North America captured the largest share due to the wider adoption of advanced technologies, the presence of leading market players, especially in developed nations like the US & Canada, and growing investments of R&D. The growing use and necessity for these SDM solutions is being driven by the implementation of 5G networks, which demand dynamic management of subscriber profiles, real-time authentication, and seamless handover between network slices.

Moreover, Asia Pacific region is projected to grow at the fastest rate due to the growing internet connectivity, rising data demand, considerable telecommunications infrastructure upgrading, and widespread adoption of personalized services.

Browse the Detail Report "Subscriber Data Management Market Share, Size, Trends, Industry Analysis Report, By Solution (Subscriber Policy Management, Subscriber Data Repository, Subscriber Identity Management, and Subscriber Data Federation); By Deployment, By Application; By Region; Segment Forecast, 2023 - 2032" with in-depth TOC:      

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Recent Developments

  • In April 2023, Evergent, a global leader in customer management and monetization for the digital subscription businesses, announced the launch of their latest Evergent Captivate Product Suite, which is a new collection of tools designed for subscriber churn management. The new system is backed by the artificial intelligence and help the company's customer base of entertainment, digital media, and telecommunication companies.

Key Offerings of This Report

  • Market size and share assessment for regional and country-level segments
  • Business opportunities, drivers, and success factors
  • Current trends and the future potential of the market
  • Market segment analysis by types, applications, and regions
  • The competitive status of key players within the projection timeline
  • Value chain analysis with price analysis and market forecast
  • Region-specific growth and development in the market

Polaris Market Research has segmented the subscriber data management market report based on solution, deployment, application, and region:

By Solution Outlook

  • Subscriber Data Repository
  • Subscriber Policy Management
  • Subscriber Identity Management
  • Subscriber Data Federation

By Deployment Outlook

  • Cloud-based
  • On-Premises

By Application Outlook

  • Mobile
  • Fixed Mobile Convergence
  • Voice Over IP & Video Over IP
  • Others

By Region Outlook

  • North America (U.S., Canada)
  • Europe (France, Germany, UK, Italy, Netherlands, Spain, Russia)
  • Asia Pacific (Japan, China, India, Malaysia, Indonesia. South Korea)
  • Latin America (Brazil, Mexico, Argentina)
  • Middle East & Africa (Saudi Arabia, UAE, Israel, South Africa)

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About Polaris Market Research:

Polaris Market Research is a global market research and consulting company. The company specializes in providing exceptional market intelligence and in-depth business research services for PMR's clientele spread across different enterprises. We at Polaris are obliged to serve PMR's diverse customer base present across the industries of healthcare, technology, semi-conductors and chemicals among various other industries present around the world. We strive to provide PMR's customers with updated information on innovative technologies, high growth markets, emerging business environments and latest business-centric applications, thereby helping them always to make informed decisions and leverage new opportunities. Adept with a highly competent, experienced and extremely qualified team of experts comprising SMEs, analysts and consultants, we at Polaris endeavor to deliver value-added business solutions to PMR's customers.


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