Internet Disruptions Cost E-Commerce Retailers Millions Annually
Catchpoint®, The Internet Resilience Company™, today released the results of a survey of large retail and consumer brands showing the high cost of Internet disruptions on their businesses. The survey, conducted by Forrester Consulting on behalf of Catchpoint, shows that nearly 40% of all respondents suffer customer-impacting disruptions, which cost up to $1 million per month.
Key findings from the survey include:
In addition to asking respondents about disruptions and their consequences, the survey examined states of readiness for disciplined Internet Performance Monitoring (IPM). Notably, respondents reported:
Forrester completed the online survey in February 2023, and had 262 respondents who hold director-level or higher roles in IT, CX, digital business operations, e-commerce, engineering/development, and marketing/advertising, and who are responsible for e-commerce strategy and technology in the consumer products goods and retail industries across North America, Europe, and APAC. The focus was on consumer brands and retailers with a significant volume of online transactions and a company size of 1,000+ employees.
For more information regarding this study, please join us on March 29th at 2pm EDT for a webinar with guest speaker, Vice President, Principal Analyst at Forrester, Sucharita Kodali.
About Catchpoint: Catchpoint is the Internet Resilience Company TM. The top online retailers, Global2000, CDNs, cloud service providers, and xSPs in the world rely on Catchpoint to increase their resilience by catching any issues in the Internet Stack before they impact their business. The Catchpoint platform offers synthetics, RUM, performance optimization, high fidelity data and flexible visualizations with advanced analytics. It leverages thousands of global vantage points (including inside wireless networks, BGP, backbone, last mile, endpoint, enterprise, ISPs and more) to provide unparalleled observability into anything that impacts your customers, workforce, networks, website performance, applications, and APIs.
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